After more than fifteen years of experience in digital marketing, I embarked on an entrepreneurial adventure in 2015. I co-founded several startups in various sectors: B2C and B2B communities in the leisure industry, SaaS platforms for influencer marketing and intellectual property management, as well as an AI and Web3 studio & lab.Today, I support SMEs and mid-sized companies in their digital transformation journey and help them seize new business opportunities offered by the future web.In 2021, I founded Proovup, an innovative studio specializing in Web3 and AI, dedicated to accelerating the digital transformation of businesses. Technologies like AI (Artificial Intelligence) and Web3 (blockchain, smart contracts, tokenization, DAO...) offer key benefits such as the automation of complex tasks and the creation of innovative new services for clients.Unlike traditional IT service companies, Proovup gets involved from the ideation phase, offering workshops and training to leverage technology for the business model. With its development experts and continuous monitoring through its Synrune Lab, Proovup accelerates the digital transformation of its clients, from the creation of POCs (proofs of concept) to the deployment of robust and sustainable solutions.Proovup's Synrune Lab, dedicated to AI technology watch, synergy creation, and resource sharing, is committed to propelling its clients into the new digital era and maximizing the ROI of their digital projects.