Julien Dzuidzia Email & Phone Number

Barcelona, CT, ES

Barcelone, Catalogne, Espagne

• Leverage new tech and web3 to create meaningful consumer experiences:
• Designs innovative consumer journeys for brands leveraging new technologies (web3, neuroscience)
• Conducts market research on digital collectible use cases for brands & pure players

Posos is the world's most advanced artificial intelligence platform dedicated to medical prescriptions.

Barcelone, Catalogne, Espagne

Hi’Tech Luxury by Micropole is a digital innovation program which supports Luxury & Beauty brands in their digital transformation by developing new consumer experiences leveraging new technologies

Barcelone, Catalogne, Espagne

• Retail Intelligence scope extension with aim to replicate success in Retail - optimize the impact of key touchpoints on the omnichannel consumer journeys:
• Omnichannel dashboards owner: translated executive strategy and operational needs into the development of simple tech products for Retail, Ecommerce & CRM. Used agile methodology for fast iterations & deployment
• Shaped & led the “omnichannel sampling practice” to foster trial productivity. Led a cross-departmental team (Marketing, Sales, Digital, Ecommerce & Media) to design consumer journeys and brand guidelines, coordinated.

Barcelona

• Department creation, managing a team of 3Steered a culture change in retail, building tech products to accelerate retail expansion while protecting profitability:
• REX app product owner: led the development of an app to drive operational efficiency in retail execution and monitor visibility in-store. Deployed the app to 300+ distributed users in 15 countries (Europe, LATAM, Asia)
• Developed retail analytics to foster performance-based decision-making. Created user-friendly KPIs & financial models, trained teams to maximize adoption & championed best practices to executive & operational teams
• Coordinated retail budgeting & reporting worldwide: structured the budgeting process, led investments prioritization, revamped CAPEX approval processes & mediated conflicting projects
• Led a cross-functional S&OP optimization initiative (with purchasing, demand planning & product teams), restructured demand planning processes and rationalized range offers to reduce inventory losses by 20%

Région De Bruxelles, Belgique

• Negotiated & managed trade plans for the 2 main key accounts in Belgium (80% revenues) and facilitated cross-departmental collaboration with Marketing, Digital, Retail & Commercial teams:
• Crafted the annual trade strategy & led commercial planning: managed a trade budget of 1,5M€, negotiated trade plans with main clients, coordinated execution (internal & external), tracked growth & profitability
• Managed commercial reporting to drive decision-making & nourish business reviews, from budgeting to tracking performance: revenues, key drivers’ expenses (trade terms, promo items, POSM) and P&L by client
• Led annual strategic initiatives: developed major annual omnichannel incentives with a transversal team, hacking client trade terms with exclusive activations, outperforming the market (avg +10% growth LFL)

Paris

• Business Analyst to CBO scope extension:
• Supported Corporate Development: researched new markets & channels, developped business plans & financial modeling for new ventures, screened players for potential M&A, leading to the acquisition of Penhaligon’s in 2015
• Secretary of the Brands Committee (CBO 1st line monthly forum): owned agenda, materials and minutes, facilitated and followed up on action plans with Brand VPs & teams

Paris

• Acted as internal consultant - or junior Chief of Staff - to the CBO to structure the brands' perimeter and support its growth:
• Orchestrated brands' strategic planning: created tailored strategic tools and streamlined processes to reduce complexity in portfolio management (20+ brands in 20+ markets): launch calendar, resources allocations.
• Conducted market research to identify business opportunities to support rationalizing & optimizing the Portfolio Management Strategy: group strategy, brands range offer, product mix, media & retail drivers
• CBO office: participated in transversal projects (promotional items standardization, Go To Market structure), prepared board presentations

Paris

Paris

Paris

Developping Leadership Competencies

Mba Grande Ecole, Strategy, Luxury Brand Marketing, International Business, Entrepreneurship

ESSEC LVMH Chair: Masters’ degree in luxury marketing and brand management Asian Track Program in Singapore