Graphic design, layout, and editing skills used to build proposals for government contracts.

• Traditional marketing including: Write and service press releases, write marketing and informational blogs and monthly newsletters, communicate with product brands, communicate with clients via phone, email, and text, and coordinate media coverage• Digital marketing including: Website product uploads, process/fulfill online orders, maintain client database• Support business processes with event planning, sales team support, and various administrative tasks

• Excellent interpersonal skills used to manage and train employees with a focus on attention to detail• Reduced labor cost 10-15% daily by directing daily workflow and managing process improvements • Directed maintenance of equipment and supplies• Performed regular quality assurance inspections and made QA corrections performing retraining as needed

• Excellent communication skills generated media coverage for artists to TV, radio, print, and digital outlets • Performed digital marketing for artists by planning campaigns, analyzing metrics, and identifying trends• Wrote and released timely artist news releases to worldwide media • Managed artist social media accounts with daily posts to generate fan participation and grow fan base

• Online digital marketing - wrote creative, original marketing content for multiple Brown Shoe websites• Designed according to HTML template format and style guidelines for eCommerce platform systems• Ensured projects were completed 100% on schedule to meet daily deadlines• Partnered with various company departments to ensure appropriate and effective copy across all sites

• Developed yearly marketing budget, as well as specific marketing plan and budget for each concert season• Directed all marketing efforts using traditional and digital marketing: email/social media/print media/etc.• Tripled ticket sales and began a streak of consecutive sold out 1000 seat concerts• Negotiated all contracts with each concert venue for each concert project• Developed AD sales campaign to offset the cost of concert programs creating a revenue stream • Performed design/layout/production of each 30-page printed concert programs• Designed and directed sale of all logo branded merchandise

• Created a traditional and digital marketing program where none existed including results tracking• Designed a comprehensive marketing retention program to retain current clients which was 98% successful• Used writing skills and graphic design skills to translate business needs into appropriate marketing materials including customer emails, postcards, digital newsletters, webinars, quarterly branded gifts, brochures, etc.

• Used project and event planning and public relations to integrated new organization into the community• Introduced organization with highly successful community event achieving over 200% of the attendance goal• Frequent speaker/presenter to community groups, organizations, local radio broadcasts • Chair of the Community-wide Social Marketing Committee for alliance building• Wrote and developed public relations and promo pieces - flyers, brochures, presentations, press releases, etc.

• Hired as a part time contributor but through dedication and hard work was quickly promoted to senior writer• Wrote feature articles and ad copy consistently meeting deadlines in a stressful environment• Responsible for completion of articles from the initial planning stage through editing, reviewing, and revising• Reacted quickly to unexpected requests and constantly prioritized multiple work assignments

• Brainstormed marketing ideas with customers to use promotional products to reach their client base• Excellent cold calling to build relationships with new accounts/met strict sales volume/call length quotas• Gathered market research to maximize problem solving with current/potential customers

• Travelled to customers analyzing changing product set/retained customers/increased sales nearly 50%• Evaluated products for improvements and cost savings, addressed customer needs• Exceeded monthly sales quota 147%• Travelled to work trade shows and special projects to maximize product exposure to market

• Artist liaison attending events with artists (award shows, festivals, etc.) managing their interviews/media• Used product management approach to market each artist’s new albums, videos, and concert tours• Wrote press releases, bios, and other collateral to generate coverage from worldwide media• developed weekly label newsletter where none existed generating international media coverage weekly