Director Of Sales And Marketing
CurrentNewspaper, Franchise and Direct Mail Division - Manage a team of Sales Representatives to drive/maintain sales for each division.JTS Direct / Parent Company – Newspaper Division: Responsible for maintaining sales, through growth of a portfolio of newspapers throughout the United States o Implemented sales incentives and contests for customers. o Traveled to newspapers presenting and teaching classes: How to target PRINT to increase sales o Co-Created an online portal to manage the ordering and sales experience.PRINTworks – Franchise Division: Manage the Top Franchise account (a Multinational Pizza Chain, ranked #3 in the US), direct contact with the corporate Marketing Team, and ALL Franchisees (2,900+). o Cultivate the relationship with Corporate and develop new print programs/opportunities. o Responsible for the set up, and sales of six campaigns a year. Franchisee sales have doubled in sales, campaign after campaign since I took over the sales responsibility. o Lead on Brand Management for all the Franchises PRINTworks partners with. o Travel to the headquarters quarterly to teach a print Marketing session to all NEW Franchisees on how to market their locations with print.Standout Mailer – Direct Mail Division: Consult/sell customers on how to integrate direct mail into their marketing efforts. o Facilitated the set-up of operations with the post office to allow entry into the post office.
