Julie Stoetzer

Julie Stoetzer Email and Phone Number

B2B, B2C & D2C Marketing Leader | Driving Growth Through Strategic Go-to-Market & Data-Driven Campaigns @ PaperTech
Julie Stoetzer's Location
Mission, Kansas, United States, United States
Julie Stoetzer's Contact Details
About Julie Stoetzer

Innovative marketing leader experienced in Integrated Marketing, Strategy, Creative Development, Communications, Branding and Product Development. Expertise in B2C,B2B and D2C within the Consumer Goods, Food, Retail and SaaS industries.Accomplished Senior Marketing Leader with progressive experience defining and driving marketing strategies forward and a proven track record of generating multi-million-dollar revenues year-over-year for leading organizations, both domestic and international. Thrives in high-volume environments with the ability to creatively optimize ever-changing business needs, improve outreach and continuously drive profitability. I have been helping high-growth companies exceed ambitious revenue growth targets by conceptualizing and implementing multichannel marketing strategies that exceed aggressive ROI targets. The success that I’ve achieved throughout my career can largely be attributed to my expertise in the following areas:• Program / Campaign Management• Budget Administration• Employee Training & Development• Cross-Team Collaboration• Go-to-Market Strategies• Social Media Optimization• Strategic Planning & Forecasting• Product Development• Market Research & Analytics

Julie Stoetzer's Current Company Details
PaperTech

Papertech

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B2B, B2C & D2C Marketing Leader | Driving Growth Through Strategic Go-to-Market & Data-Driven Campaigns
Julie Stoetzer Work Experience Details
  • Papertech
    Director Of Marketing
    Papertech Oct 2024 - Present
    Findlay, Ohio, Us
  • National Healthcareer Association (Nha)
    Senior Product Marketing Manager
    National Healthcareer Association (Nha) Oct 2019 - Oct 2024
    Leawood, Ks, Us
  • Novation Iq
    Vice President Marketing And Product Management
    Novation Iq Jan 2018 - Mar 2019
    Lenexa, Kansas, Us
    Responsible for managing Novation IQ’s products through each stage of the product lifecycle, including concept, development, launch and growth. Analyze market, competitive and client factors.• Open new markets and provide competitive product differentiation with a positive bottom line impact.• Launch e-commerce sites and create retail strategy• Develop short term and long range competitive product strategies for clients, products and processes.• Work with clients to refine product concepts, validate sales potential and test fit with cost/margin targets.• Partner with Innovation, Quality and Manufacturing teams to create and document product commercialization strategies and processes.• Hire, train and manage the Brand Management team
  • Huhtamaki, Inc.
    Director Of Retail Brands And Marketing
    Huhtamaki, Inc. Jun 2007 - Jan 2018
    Espoo, Fi
    Oversee responsibility for generating annual revenue for the Chinet Brand portfolio by driving comprehensive marketing strategy and concurrently developing innovative product execution. Serve as key collaborator, business partner, and team leader, spearheading strategic product planning, consumer research, and promotion analysis. Lead all marketing efforts to develop diverse advertising campaigns across television, print, and digital. Evaluate initiatives with trend analysis and creation of key metrics and reporting to measure program success.Notable Achievements:• Tactfully lead all full-cycle marketing initiatives which result in significant growth into new target segments. • Strategically align company in the digital and e-commerce marketplace. Oversee relationship with digital agency and review all marketing content prior to its release onto the web.• Utilize and build digital campaign offerings such as pay-per-click, SEO strategies, banner ads, video, social media promotion, monthly newsletters, and programmatic advertising to substantially amplify site traffic.• Cultivate and grow consumer database to 550K while managing partnerships with retail influencers and consumer loyalty programs both digital and traditional.• Lead launch of Chinet Brand across Mexico, Australia, France, and the United Kingdom.• Chosen to represent United States on Huhtamaki Global Branding Project in the creation, development, and execution of a new business idea.• Concisely administer full responsibility over P&L including sales and product forecasting while analyzing data to assess brand health and identify opportunities to expand equity and increase revenue projections. Prepare valuation and financial statement analysis to monitor financial performance.
  • The Kansas City Steak Company
    Director Of Marketing
    The Kansas City Steak Company 2005 - 2007
    Kansas City, Ks, Us
    Spearheaded development of marketing division from the ground up including infrastructure, materials, and identification of long and short-term goals. Actively directed internal and external, marketing and creative teams through business expansion into retail locations, print, digital, and television outlets, ensuring continued significant revenue growth that met and exceeded corporate goals. Notable Achievements:• Ingeniously identified and launched both premium and new product categories. • Pioneered marketing campaigns including direct mail, quarterly catalogs, press releases, television copy and monthly e-mails, which resulted in 35% annual growth.• Managed team that performed dual website relaunches and subsequently was awarded Internet Vendor Team of the Year.• Advantageously introduced and utilized SEO, PPC, and affiliate marketing techniques to grow digital audience. • Implemented a business concierge department to allocate extra support to profitable business segments.

Julie Stoetzer Skills

Marketing Consumer Products Product Development Management Marketing Strategy Packaging Fmcg New Business Development Team Management Digital Advertising Campaign Management Strategic Business Planning Leadership Social Media Strategy International Relations Market Research And Analysis Account Management Tactical Marketing Client Development And Relations P&l Management P&l Analysis Public Relations Cross Functionality Innovation Nonprofit Organizations Retail Branding Digital Media Training Facilitation Guest Lecturing Brand Management Process Improvement Sales Strategy

Julie Stoetzer Education Details

  • The University Of Kansas
    The University Of Kansas
    Journalism

Frequently Asked Questions about Julie Stoetzer

What company does Julie Stoetzer work for?

Julie Stoetzer works for Papertech

What is Julie Stoetzer's role at the current company?

Julie Stoetzer's current role is B2B, B2C & D2C Marketing Leader | Driving Growth Through Strategic Go-to-Market & Data-Driven Campaigns.

What is Julie Stoetzer's email address?

Julie Stoetzer's email address is js****@****niq.com

What schools did Julie Stoetzer attend?

Julie Stoetzer attended The University Of Kansas.

What skills is Julie Stoetzer known for?

Julie Stoetzer has skills like Marketing, Consumer Products, Product Development, Management, Marketing Strategy, Packaging, Fmcg, New Business Development, Team Management, Digital Advertising, Campaign Management, Strategic Business Planning.

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