Julie Einstein Stuecken

Julie Einstein Stuecken Email and Phone Number

Chief Marketing Officer @ Happypillar
Boston, MA, US
Julie Einstein Stuecken's Location
Boston, Massachusetts, United States, United States
Julie Einstein Stuecken's Contact Details

Julie Einstein Stuecken work email

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About Julie Einstein Stuecken

Passionate marketing leader with over 20 years of experience driving unparalleled success in consumer growth, digital marketing, and strategic brand building. Expert in Marketing Strategy, Brand Activation, & Data-Driven Campaigns. A mission driven Team Builder & Innovator. As a seasoned Chief Marketing Officer, I've navigated startups through challenges, securing strategic partnerships and achieving remarkable results. My innovative approaches at Scout and Smile demonstrate a unique blend of creativity and data-driven precision, resulting in groundbreaking expansions and industry recognition. A proven track record of not just meeting, but exceeding, ambitious goals—from securing partnerships with Fortune 500 companies to achieving a 20% engagement rate in a highly competitive market. I excel at creative process solving and rapidly moving from idea to revenue with data performance measurements to scale marketing strategies and maintain robust campaign health and performance. History of engaging/deepening customer relationships, activating brands, and bringing products and services to life. Experience with brands across diverse sectors including fashion, athletics, tech startups, and lifestyle. Highly adept at weaving together classic marketing concepts with the latest digital marketing strategies and empowering teams to create compelling brand stories that come to life across multi touch points. Passion for building cultures that lead to ongoing excellence and business growth by attracting, developing, and retaining employees who push the boundaries of creativity, deliver groundbreaking innovation, and are committed to living company values. #CMO #MarketingLeader #InnovationDrivenResults"CORE COMPETENCIES:Experiential Marketing | Influencer Collaborations | Data-Driven Optimization | Omni-Channel Strategy | Customer Relationship Building | Brand Building | Team Leadership & Development | Value Prop creation| Strategic Partnership Building | B2B Lead Generation | Retail & Product Marketing | Customer Acquisition & Retention | Cross-Functional Collaboration | Go-to-Market | DTC

Julie Einstein Stuecken's Current Company Details
Happypillar

Happypillar

View
Chief Marketing Officer
Boston, MA, US
Website:
happypillar.com
Employees:
7
Julie Einstein Stuecken Work Experience Details
  • Happypillar
    Chief Marketing Officer
    Happypillar
    Boston, Ma, Us
  • Happypillar
    Head Of Marketing
    Happypillar Mar 2024 - Present
    Happypillar makes evidence-based mental healthcare accessible to all families using the power of AI and machine learning and the expertise of licensed therapists.
  • Jes Group
    Principal
    Jes Group Nov 2023 - Present
  • Smile Dating App
    Chief Marketing Officer
    Smile Dating App Jan 2022 - Sep 2022
    Boston, Massachusetts, United States
    I led the pioneering launch of an AI-based humor dating app, focusing on strategic initiatives to establish an initial user base, enhance brand recognition, and created strategy for future market expansion. To support this endeavor, I assembled, trained, and directed a dynamic marketing team of five, enabling them to execute our brand vision across multiple college campuses. Through the implementation of strategic college ambassador programs, events, and brand activations in Boston, we successfully garnered a substantial 5,000-person waitlist.Additionally, I introduced a College Ambassador initiative, overseeing the recruitment and training of ambassadors from prestigious Boston institutions. To amplify our brand presence, I directed our highly effective social media strategy, resulting in over 30,000 followers on Instagram and exceeding 200,000 on TikTok.My contributions extended to defining the brand's vision and guidelines, ensuring uniformity across all branding and communication channels. I meticulously designed a comprehensive event, brand, and content calendar that not only met but surpassed our waitlist targets.Furthermore, I played a pivotal role in the development and execution of a customer acquisition strategy, leading growth and digital marketing teams to consistently exceed their targets. As a valuable team member, I actively supported the CEO in fundraising endeavors, where I crafted a compelling marketing deck that secured an impressive $500,000 in funding.
  • Our.Love
    Advisor
    Our.Love Aug 2021 - Aug 2022
    Fairfax County, Virginia, United States
  • Scout
    Co-Founder And Chief Marketing Officer
    Scout Sep 2019 - Jun 2022
    Greater Boston Area
    As an integral member of the founding team, I played a pivotal role in shaping the Scout app's initial iteration, contributing to fundraising efforts, and leading the charge in marketing and sales endeavors.Furthermore, I spearheaded the development of a revolutionary national community platform, simplifying the process for parents to navigate their children's extracurricular activities. This involved forging strategic partnerships with top-tier companies to seamlessly integrate our platform into their wellness programs.Taking the reins of our brand campaign, I collaborated closely with a dedicated creative and UX team to bring our vision to life. This concerted effort resulted in the attraction of eight Fortune 500 partners within the app's inaugural year, fostering a community of 10,000 active employee users.Recognizing the importance of robust B2B lead generation campaigns, I established comprehensive strategies to fuel customer acquisition. By year three, we successfully retained all initial pilot customers and witnessed a significant increase in employee engagement, surpassing 10%.Additionally, I worked closely with the CEO to craft compelling fundraising pitch decks and strategies, further contributing to our growth and success.
  • Jes Group
    Principal
    Jes Group Nov 2014 - Apr 2019
    Greater Boston Area
    At JES Group, I assumed the role of a visionary leader, spearheading consumer-centric strategic marketing initiatives. My approach involved assembling the ideal teams to align seamlessly with client requirements. The agency's overarching mission was to drive client growth through strategic leadership across diverse marketing paradigms.One notable achievement during my tenure was overseeing the successful launch of Rock Em Apparel's inaugural strategic collection, which made its debut with retail giants such as Champs and Footlocker. This accomplishment underscored our ability to execute effective go-to-market strategies, equipping clients with consistent branding and messaging assets.Furthermore, I conducted comprehensive market research, meticulously crafting the direction and GTM plan for clients seeking to tap into new market segments. This strategic approach not only expanded our clients' reach but also solidified our reputation for delivering results-driven marketing solutions.
  • M.Gemi
    Consultant/Director Of Consumer Experience
    M.Gemi Dec 2014 - Dec 2016
    Boston, Ma
    During my pivotal role in M. Gemi's formative phase, I was tasked with the creation of an innovative customer acquisition strategy aimed at elevating brand awareness. This challenge ignited my creativity, leading to the conceptualization of various initiatives that would play a significant role in the brand's trajectory.My most impactful contributions were the development of the Client Advisory Board and Stylist Activation Program, which delivered exceptional results, driving sales growth of over 10% within its inaugural year. This program not only boosted revenue but also fostered deeper connections with our valued customers.To further amplify brand recognition, I executed market kick-off events across ten cities, which became instrumental in our brand's journey. Additionally, I spearheaded content programs that contributed to nearly half of M. Gemi's user-generated content, a testament to our effective marketing strategies.Furthermore, I played a pivotal role in the successful launch of M. Gemi's footwear brand. This endeavor included pioneering initiatives such as the creation of a groundbreaking Client Advisory Board and Stylist programs, positioning M. Gemi as a trendsetter and innovator in the industry.
  • Sade Wellness
    Chief Strategy Officer
    Sade Wellness Dec 2012 - Nov 2014
    Greater Boston Area
    In my role, I had the privilege of orchestrating partnerships, spearheading impactful marketing campaigns, and overseeing crucial corporate initiatives, all of which played a pivotal role in positioning Sade as a trailblazer in the market. Our mission was to drive innovation and excellence, and our achievements reflected our commitment to this objective.One of our significant accomplishments during my tenure was the establishment of critical pilot programs with major partners such as NIH, Salesforce, and Athena Healthcare. These programs not only showcased our ability to collaborate with industry giants but also highlighted our dedication to pushing the boundaries of what was possible.In addition, I engineered a groundbreaking wellness ambassador initiative for our partners. This initiative achieved remarkable success, boasting a staggering 20% engagement rate across all collaborating entities. This achievement underscored our ability to drive meaningful engagement and foster a culture of wellness and innovation among our partners and their teams.
  • Pultegroup
    Vp Strategic Marketing/Vp Operations
    Pultegroup Jun 2003 - Sep 2008
    Chicago, Dc And Boston
    In my role at Pulte, I had the honor of spearheading the conception, development, and successful implementation of Pulte's inaugural consumer segmentation strategy for the Northeast and Midwest regions. This pioneering endeavor was a game-changer for the company and contributed significantly to our growth and success.One of the key initiatives I introduced was the transformative TCG (Targeted Consumer Group) strategy, which enabled us to expand Pulte's reach into three previously untapped geographic areas and four new market segments. This strategic expansion had a profound impact, and we were able to enhance Pulte's active adult market share from 12% to an impressive 18% in the Midwest and Northeast regions.To support these ambitious initiatives, I fostered a dedicated team of 15 marketing analysts. I provided guidance and leadership to this exceptional team, and together, we achieved unparalleled results in the Northeast and Midwest markets. Our collective efforts not only drove growth but also solidified Pulte's position as a leader in the industry.
  • Deckers Outdoor Corporation
    Director Of Strategic Accounts/ Teva Division
    Deckers Outdoor Corporation Jan 2001 - Jun 2003
    Santa Barbara, California Area
    During my tenure, I played a pivotal role in opening new marketing channels for the company while simultaneously managing the product offering to our strategic account base. One of our notable achievements was successfully penetrating the athletic specialty retail channel with innovative product concepts.To ensure the sustained growth of this new channel, I meticulously developed a comprehensive long-term business plan. This strategic roadmap outlined our vision for expansion and served as a guiding framework. As a result of our focused efforts and the implementation of this plan, we achieved remarkable results, witnessing a substantial 20% increase in sales over a span of just two years. This accomplishment underscored our ability to adapt to evolving market dynamics and seize new opportunities for growth.
  • Adidas
    Strategic Accounts Manager
    Adidas Aug 1998 - Jan 2001
    Greater Chicago Area
    In a strategic move to strengthen our presence in the athletic specialty retail sector, I spearheaded the development of a comprehensive product marketing program. This initiative played a pivotal role in doubling our market share, surging from 15% to an impressive 30% within our retailer base. This significant achievement translated into tangible results, with revenues experiencing a remarkable 80% increase within our account base. This success story not only underscored our ability to execute effective marketing strategies but also demonstrated our commitment to driving growth and achieving exceptional outcomes in a highly competitive market landscape.
  • Stride Rite
    Regional Manager Midwest/Levi'S Divsion
    Stride Rite Oct 1996 - Aug 1998
    Greater Chicago Area
    I took the lead in launching a new product line for our startup division, spearheading its development and growth while focusing on expanding our account base in the Midwest. One of the notable achievements during my tenure was the successful implementation of a marketing launch for Levi's footwear in the Midwest region. In an impressive display of our team's capabilities, we not only met but exceeded our initial goals by achieving a remarkable 200% of our target for the first season in the region. This accomplishment underscored our commitment to innovation, strategic planning, and effective execution, resulting in a strong market presence and growth for the company.
  • Adidas
    International Business Unit Manager
    Adidas Oct 1993 - Oct 1996
    Portland, Oregon Area
    In my role as the leader of the domestic and international kids marketing organization, I was entrusted with the responsibility of steering the vision, strategy, and execution of our global business plan. This initiative marked the launch of our business, and I am proud to share that we achieved first-year sales of $40 million in the United States and an impressive $100 million worldwide.As a testament to our continued success and strategic prowess, our business experienced remarkable growth over the subsequent four years. During this period, we witnessed substantial expansion, with our revenue soaring to over $200 million. This accomplishment is a testament to our ability to drive business growth and establish a strong global presence while maintaining a steadfast commitment to our core objectives and values.
  • Reebok
    Associate Brand Manager Kids/Classics
    Reebok Sep 1990 - Oct 1993
    Greater Boston Area
    Developed product strategy and marketing plan for girl's products. Introduced a new product concept that increased the girls business from $30MM to $70MM in revenues. Managed product launch of new classic collections. Developed products briefs and managed product cycle from inception to market delivery.

Julie Einstein Stuecken Education Details

Frequently Asked Questions about Julie Einstein Stuecken

What company does Julie Einstein Stuecken work for?

Julie Einstein Stuecken works for Happypillar

What is Julie Einstein Stuecken's role at the current company?

Julie Einstein Stuecken's current role is Chief Marketing Officer.

What is Julie Einstein Stuecken's email address?

Julie Einstein Stuecken's email address is ju****@****lar.com

What schools did Julie Einstein Stuecken attend?

Julie Einstein Stuecken attended Northwestern University - Kellogg School Of Management, Northwestern University.

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