•Strategically building seasonal assortments for our eCommerce platform, optimizing sell-through and profitability. •Managing eCommerce photoshoots and creating compelling catalogs assortment for enhanced product presentation.•Attending all markets, gaining valuable insights into industry trends, and identifying key opportunities. •Compiling and analyzing eCommerce sales and catalog performance reports for data driven decision making.•Collaborating cross functionally with Marketing and Site Merchandising teams, ensuring successful marketing strategies.•Playing a key role in enhancing user experience by optimizing website navigation and product display. Assisting in planning and executing eCommerce promotions, driving traffic and revenue during peak periods.•Focusing on inventory management, driving greater sell-through and overall profitability for the company.

•Efficiently supported Retail & Ecommerce Buyers in managing day-to-day processes and business needs. •Took charge of showroom during seasonal markets, ensuring smooth operations and accurate product information.•Assisted in making data driven decisions by pulling and analyzing weekly/monthly sales and customer data.•Managed catalog process, coordinating product updates and photography for cross-functional teams.•Acted as the main Buying point of contact for Creative and Sample teams.•Supported retail stores by contributing to successful retail training and customer engagement.

•Provided crucial support to VP of Merchandising and team in daily business operations and managed linesheet upkeep and style creation, utilized DeSL and BlueCherry Systems.•Helped put together costing & market preparation. •Conducted data analysis and presented on competition and trend recaps to help develop successful collections.•Efficiently handled merchandising tasks, optimizing processes, and facilitating seamless communication between teams.