Responsible for seeking out, purchasing, and negotiating media space for Freeway Insurance and its subsidiary companies. Duties Include:Identify target audience.Coordinate launch of media campaigns with marketing, communications, and sales departments.Monitor buying strategies.Monitor and optimize effectiveness of campaigns.Liaising and build relationships with clients and media sales companies across the country.Negotiating with media sales companies to obtain the best rates and most appropriate media spaces in online, broadcast and print advertising.Communicating with media sales people to adjust media schedules in response to audience figuresBooking individual advertising spots, e.g. pages, posters, internet banners, broadcast adverts, etc;Ensuring that the adverts run accurately so the desired media message is seen and heard by consumersCollecting and analysing sales and consumer dataUndertaking research using a wide range of specialist media resourcesAnalyzing the effectiveness of the campaign and using this data to inform future campaignsWorking on a range of client accounts at the same time, often juggling various projects and deadlines;

Responsible for generating revenue by developing market potential through lead generation, networking, recommending products/services, and closing sales; developed sales strategies, techniques, and tactics based on customer feedback and the market environment; collaborated with management to achieve monthly sales targets with close attention to increasing market share and key account growth; worked in an assigned territory to identify new business opportunities; met with decision-makers to analyze their needs, and identify areas for Paychex to provide value added service improvements; maintained current knowledge of Paychex products and cultivated and developed professional referral channels.About PaychexPaychex, Inc. (NASDAQ:PAYX) is an Industry leader in payroll processing, retirement services, insurance, and human resources. Human resource services include 401(k) plan recordkeeping, health insurance, workers’ compensation administration, section 125 plans, a professional employer organization, time and attendance solutions, and other administrative services for business. Paychex has been named among the World's Most Admired Companies by Fortune magazine, ranked among the best training organizations in the world by Training magazine, and recognized as one of the world's most ethical companies by the Ethisphere Institute. Paychex was founded in 1971 in Rochester, NY. 100 offices across the US serving approximately 579,000 payroll clients nationwide as of May 31, 2013.Insurance products offered through Paychex Insurance Agency, Inc. (formerly Paychex Agency, Inc.), 150 Sawgrass Dr., Rochester, NY 14620. CA license #0C28207.SpecialtiesPayroll Services, Payroll Tax Services, Benefits Administration, Retirement Services, Human Resources, Time and Labor, Workers' Compensation, Group Insurance, Individual Insurance, Business InsuranceHeadquarters911 Panorama Trail South Rochester, NY 14625 United StatesWebsitehttp://www.paychex.com/index.aspx?ref=li

Together with our top-rated assets including SBS-Radio, Mega-TV, SBS-Interactive, SBS-Entertainment and our strategic partnerships, we can custom design innovative marketing campaigns for both the Hispanic & General Market. Campaigns can include, but are not limited to, (scalable to single market or multiple markets) full 360° programs including the utilization of: retail activation, retailtainment, shopper marketing programs, cross-brand leverage marketing, audio/video & digital creative production, personality endorsements (including radio, music & sports personalities), POP production & placement, artist & venue integration, sweepstakes development & fulfillment, event & concert production, event integration and activation, mobile & texting programs, data capture, social media, viral marketing extensions and cause marketing. Here is a list of our physical assets: SBS Interactive: Lamusica.com SBS Entertainment: http://sbsentertainment.com/ Television: http://www.mega.tv/ New York: La Mega 97.9 (NYC) Amor 93.1 (NYC) Los Angeles: La Raza 97.9 (Los Angeles) LA 96.3 ( Los Angeles) San Francisco: La Raza 93.3 (San Francisco) Miami: El Zol 95 (Miami) DJ 106.7 (Miami) Zeta 92.3 (Miami) Cima 106.3 (Miami) Chicago: La Ley 107.9 (Chicago) Puerto Rico: La Mega (PR) Ritmo 96.5 (PR) Zeta 93 (PR) Estereotempo (PR) Reggaeton 94 (PR http://www.spanishbroadcasting.com/index.html

My duties included: New business prospecting and development, including cold calling; scheduling client introductions and meetings. Preparing presentations, proposals, and bid specifications to strategically win new business. Attending training and associated workshops to increase product knowledge and to stay abreast of company products and pricing as well as familiarity with competitor products and pricing. Participating in trade shows, technology showcases and product demonstrations, promoting company image and products. Operating CRM (salesforce.com) to accurately record sales activity and contact management.