Creative Brand Strategist
Current- Developed and implemented creative visions for FRQNCY Media and sister brand in alignment with brand identity, business goals, and values.- Sourced and oversaw freelance graphic designers, illustrators, and video producers for specific projects.- Collaborated with the marketing team to create effective campaigns that communicated brand messaging and engaged target audiences.- Interfaced with clients to craft visual identities for client podcasts, including cover art and episode graphics. Cultivated strong relationships with external partners, effectively managing clients, vendors, and freelancers.- Managed creative processes from concept to completion, ensuring on-time, on-budget delivery.- Ensured all creative work met quality standards and adhered to brand guidelines. Established design systems and processes to streamline creative workflows and ensure visual consistency.- Conceptualized and crafted visually engaging content for social media, including graphics, animations, and videos. Leveraged target audience analytics to develop innovative, impactful creative ideas and campaigns