Lead the brands to achieve growth.- Report with stakeholders: brand group, Taobao TP, distributors.- Elaborate on the communication strategy, and ensure adapted content delivers the correct brand image.- Work on the design & execution of brand campaigns.- Creation and development of tools to help sales forces: Taobao Live-streaming, private traffic pool, co-branding partnerships.

Support government departments to develop the digital economy.- Develop local big data standards applied for Guizhou province.- Draw up action plans for the enhancement of digital economy.- Marketing research for Guizhou Open Government Data (OGD)

Produce robust cluster profiles to support company sales-driven strategies.- Launch and monitor qualitative and quantitative studies for multiple products.- Analyse the data of general practitioners and clinical commissioning groups in the UK and conclude the patterns of pharmaceutical customer behaviours.

Responsible for the database.- Gather data from China Business Information Reports and ensure the accuracy of data meets monthly quality standards.- Daily maintenance of the database.