Sales Director, Greater China
CurrentStrategic leader with a strong track record in sales growth, team restructuring, and market expansion in challenging conditions.- Sales Strategy & Growth: Developed and executed sales plans, achieving 38.69% YTD volume growth and 41.92% YTD value growth in 2024, outpacing a declining Chilean wine industry with a record of 5.34% decline in volume and 16.46% decline in value.- Team Leadership: Restructured the sales team after a management shift in 2023, currently managing and… Show more Strategic leader with a strong track record in sales growth, team restructuring, and market expansion in challenging conditions.- Sales Strategy & Growth: Developed and executed sales plans, achieving 38.69% YTD volume growth and 41.92% YTD value growth in 2024, outpacing a declining Chilean wine industry with a record of 5.34% decline in volume and 16.46% decline in value.- Team Leadership: Restructured the sales team after a management shift in 2023, currently managing and mentoring a team of 5 for high performance.- Key Account Management: Fostered robust relationships with major clients to ensure satisfaction and retention.- Market Analysis & Innovation: Conducted market research, spearheaded new product development together with enology team in HQ in 2023 and successfully closed deals amid economic challenges.- Revenue & Budget Optimization: Managed the budget to meet targets, reducing fixed costs by over 60% while preserving same market share in Chilean wine exports to China.- Cross-Functional Collaboration: Coordinated with HQ's marketing, operations, and product teams to align efforts and enhance the China sales strategy.- Forecasting & Reporting: Delivered transparent, data-driven insights to senior management, enhancing decision-making processes.- New Business Development: Proactively identified growth opportunities and expanded into new markets to drive long-term success. Show less