Strategic leader with a strong track record in sales growth, team restructuring, and market expansion in challenging conditions.- Sales Strategy & Growth: Developed and executed sales plans, achieving 38.69% YTD volume growth and 41.92% YTD value growth in 2024, outpacing a declining Chilean wine industry with a record of 5.34% decline in volume and 16.46% decline in value.- Team Leadership: Restructured the sales team after a management shift in 2023, currently managing and… Show more Strategic leader with a strong track record in sales growth, team restructuring, and market expansion in challenging conditions.- Sales Strategy & Growth: Developed and executed sales plans, achieving 38.69% YTD volume growth and 41.92% YTD value growth in 2024, outpacing a declining Chilean wine industry with a record of 5.34% decline in volume and 16.46% decline in value.- Team Leadership: Restructured the sales team after a management shift in 2023, currently managing and mentoring a team of 5 for high performance.- Key Account Management: Fostered robust relationships with major clients to ensure satisfaction and retention.- Market Analysis & Innovation: Conducted market research, spearheaded new product development together with enology team in HQ in 2023 and successfully closed deals amid economic challenges.- Revenue & Budget Optimization: Managed the budget to meet targets, reducing fixed costs by over 60% while preserving same market share in Chilean wine exports to China.- Cross-Functional Collaboration: Coordinated with HQ's marketing, operations, and product teams to align efforts and enhance the China sales strategy.- Forecasting & Reporting: Delivered transparent, data-driven insights to senior management, enhancing decision-making processes.- New Business Development: Proactively identified growth opportunities and expanded into new markets to drive long-term success. Show less

Skilled in managing high-value accounts, supporting Asia Sales Director with China sales team growth, and identifying new business opportunities.- Key Account Expansion: Managed key accounts, providing strategic support to help clients expand their business and achieve growth goals.- Sales Team Development: Assisted the Sales Director for Asia in overseeing the China sales team, fostering team growth and optimizing business development efforts.- Opportunity… Show more Skilled in managing high-value accounts, supporting Asia Sales Director with China sales team growth, and identifying new business opportunities.- Key Account Expansion: Managed key accounts, providing strategic support to help clients expand their business and achieve growth goals.- Sales Team Development: Assisted the Sales Director for Asia in overseeing the China sales team, fostering team growth and optimizing business development efforts.- Opportunity Identification & Business Growth: Identified potential growth opportunities within existing accounts and contributed to closing new business deals, driving revenue and long-term client success. Show less

- Achieved Remarkable Growth: Successfully closed partnerships with 12 new wine importers in 2 years during the pandemic, generating over $1 million in sales.- Key Account Development: Spearheaded the management of 80% of the company's key accounts, driving 70-80% of total sales. Cultivated strong relationships, leading to significant business expansion and increased brand visibility.- Strategic Contribution: Played a pivotal role in maintaining the company’s competitive edge… Show more - Achieved Remarkable Growth: Successfully closed partnerships with 12 new wine importers in 2 years during the pandemic, generating over $1 million in sales.- Key Account Development: Spearheaded the management of 80% of the company's key accounts, driving 70-80% of total sales. Cultivated strong relationships, leading to significant business expansion and increased brand visibility.- Strategic Contribution: Played a pivotal role in maintaining the company’s competitive edge among Chilean wine producers through strategic initiatives and relationship management.- Educational Initiatives: Delivered comprehensive training on Chilean wines and cultural insights to importers and their distributors, enhancing product knowledge and sales effectiveness.- Innovative Marketing Execution: Implemented targeted marketing activities that improved product rotation and depletion during challenging pandemic conditions.- Industry Representation: Actively participated in major wine fairs in China and often played team leader representing company together with sales team at events organized by Chilean official organizations such as Wines of Chile, strengthening the company’s presence and image in key markets. Show less

Promoted to Territory Manager to lead a team of 4 sales professionals, oversaw East China sales team and drove exponential growth through strategic market expansion, key account management, and premium brand promotion..Transitioned to a different career path for personal development and passion for wine industry.

- Revenue Growth & Key Account Management: Spearheaded growth in key accounts, achieving a 228% sales increase in 2019 by fostering strong, long-term partnerships.- Market Expansion & Brand Visibility: Expanded distribution channels across Hunan, Hubei, Shandong, and Shanghai, significantly enhancing brand presence and visibility for premium products, especially Damm Inedit.- Strategic Sales Initiatives: Contributed to the development of a new, customized sales strategy for the… Show more - Revenue Growth & Key Account Management: Spearheaded growth in key accounts, achieving a 228% sales increase in 2019 by fostering strong, long-term partnerships.- Market Expansion & Brand Visibility: Expanded distribution channels across Hunan, Hubei, Shandong, and Shanghai, significantly enhancing brand presence and visibility for premium products, especially Damm Inedit.- Strategic Sales Initiatives: Contributed to the development of a new, customized sales strategy for the China market, emphasizing premium product lines.- Channel Development & Education: Led qualitative selection of distributors and conducted brand training for suppliers, retailers, and consumers, reinforcing brand knowledge and loyalty.- Marketing & Promotion: Coordinated with the Damm Marketing team to execute impactful promotional and sponsorship opportunities, supporting distributors and amplifying brand impact. Show less

Delivered exceptional service to VIP guests and contributed to service improvements through hands-on training, cross-departmental coordination, and proactive problem-solving.- VIP Service & Multilingual Support: Provided personalized assistance to VIP guests, including check-in, ship tours, shopping guidance, and translation services in Chinese, English, and Spanish.- Customer Feedback & Service Enhancement: Conducted satisfaction surveys, providing valuable insights to enhance… Show more Delivered exceptional service to VIP guests and contributed to service improvements through hands-on training, cross-departmental coordination, and proactive problem-solving.- VIP Service & Multilingual Support: Provided personalized assistance to VIP guests, including check-in, ship tours, shopping guidance, and translation services in Chinese, English, and Spanish.- Customer Feedback & Service Enhancement: Conducted satisfaction surveys, providing valuable insights to enhance service quality and customer experience.- Problem Resolution & Cross-Functional Collaboration: Partnered with sales teams and onboard managers to address customer issues swiftly, ensuring positive guest experiences.- Team Training & Supervision: Trained and supervised new team members from 2016 onward, fostering a high standard of service and teamwork. Show less

- Seasonal Strategy Development: Crafted and implemented seasonal strategies informed by market research and social media insights, driving engagement and maximizing visitor interest in the destination.- Project Launch Leadership: Spearheaded the launch of a new project, successfully opening a brand-new destination office in Arctic Finnish Lapland, enhancing the company’s footprint in a unique market.- Team Management: Led the local destination team in Saariselkä, efficiently… Show more - Seasonal Strategy Development: Crafted and implemented seasonal strategies informed by market research and social media insights, driving engagement and maximizing visitor interest in the destination.- Project Launch Leadership: Spearheaded the launch of a new project, successfully opening a brand-new destination office in Arctic Finnish Lapland, enhancing the company’s footprint in a unique market.- Team Management: Led the local destination team in Saariselkä, efficiently assigning rosters and daily tasks to guides, ensuring seamless operations and high-quality visitor experiences.- Inventory Coordination: Monitored excursion inventory within the online booking system and coordinated with suppliers to optimize offerings and ensure availability.- Crisis Management: Proactively handled sudden emergencies at the destination, ensuring guest safety and maintaining high service standards during unforeseen events. Show less