Manage and oversee a PR team to ensure campaigns are delivered and service-level agreements are met. Take responsibility for the day-to-day activities associated with managing clients' communications and engagement activities. Help develop and deploy creative PR programs to meet the needs of clients, adept at building relationships with key commentators, industry spokespeople, and senior journalists. Direct and lead PR projects and provide counsel to their clients and board alike.

- Managing client relationships and building long-term partnerships with key client groups.- Executing creative client projects and liaising with key personnel regarding delivery andsuccess.- Creating engaging content for media releases, social media platforms, andnewsletters.- Updating and maintaining the company’s social media pages.- Building relationships with clients and potential clients, suppliers, and the media.- Assisting the Associate Director with the scheduling and organizing of events.- Giving input on marketing initiatives and suggesting creative ways to improve thecompany’s public image.- Developing senior press relationships and managing contacts with key commentators,industry spokespeople and sector influencers.- Monitoring of media coverage on events and media releases that were issuedand creating press clippings.

Responsible for growing, shaping, and maintaining a company's reputation and brand.Tasked with identifying media opportunities, maintaining existing media relations, and promoting positive public awareness of the company through external communications. Writing media releases, editorials, interview pitches, scheduling PR events, conducting research, etc.

In-charge of transcription, translation, synopsis writing, and providing caption files for distribution and repurposing. Also handles the quality checking and caption file creation for clients' requirements.

Produced online media content for news, lifestyle, sports, and public affair programs produced by ABS-CBN and its subsidiaries.

Involved in metadata development of backlog Subsidiaries materials or old programs under ABS-CBN's Studio 23, Sports, CCM, and ABS-CBN Lingkod Kapamilya Foundation, Inc. (ALKFI) for archiving, search, retrieval, and repurposing.

Assigned to produce engaging contents for all the social media handles of GMA Network's Public Affairs Social Media Team.

Tasked to write news articles for The Standard (formerly Manila Standard) with the Quezon City beat assignment.