• Account Management : Manage SKIN1004’s accounts on global platforms (YesStyle, StyleKorean), handling B2B orders and executing marketing campaigns.• TikTok Shop US : Oversee SKIN1004 US shop operations, including affiliate marketing, livestreams, and promotional strategies.• Agency Collaboration : Partner with marketing agencies to implement influencer seeding programs and execute offline promotions.

• International Business Development : Closed the first export deals for private label brands to Singapore and China, managing global accounts, product orders, and cross-border sales processes.• Global Sales & Distribution : Introduced and promoted FMCG brands to global buyers, negotiated supply terms for exports, and represented the company at global expos.• Global Marketing : Developed and launched B2B official websites in English and Chinese using Shopify, and created multilingual brand brochures and marketing materials to support global sales initiatives.

• Global Crowdfunding Project : Achieved the target funding goal on Kickstarter for a new brand launch, attracting backers from 13 different countries. • Global Marketing : Conducted marketing and promotion using Klaviyo and Meta sponsored ads, and collaborated with global influencers for pre-&post-launch affiliate marketing.• D2C Brand Management : Set up and managed the initial design and listings of the official website using Shopify, and handled the product orders and shipments.• B2C Brand Management : Created initial Amazon product listings and A+ Content, and conducted keyword and display advertising within Amazon.

• Wrote and optimized content for client companies such as Kakao Webtoon Thailand and Tapas Media USA, analyzing SEO scores to enhance visibility on search result pages.• Developed App Store description pages for clients company, improving app discoverability.

• Created promotional content related to studying abroad, including information about the university and life in China.• Promoted campus initiatives and opportunities to global students to enhance international student engagement.

• Posted one informational article about student's life in China and one promotional article for Korea Economic Daily's contests each month.• Topics included study abroad information, daily life experiences, usage guides for Chinese delivery apps, entry procedures to China post-COVID-19, quarantine hotel reviews, introductions to Chinese public holidays and travel recommendations etc.