Jupiter Huidrom Email & Phone Number

New York, Ny, Us

New York, Ny, Us

New York, Ny, Us

Leading the strategy and execution of brand and digital marketing (strategy, performance marketing, and analytics) for multi market client engagements across practice/industry vertical and supporting new business initiatives. And Expanding digital & tech offering to include high impact mobile & digital experiences be it AI Chatbot, AR/VR, App build and custom website development

Kuala Lumpur, Kuala Lumpur, My

Project Director • Profile Summary- Led the strategy and execution of zilzar’s B2B marketplace ecommerce website. The role involved working closely with the Co-Founders and CEO in defining the business model into Business Requirement documents, agency selection, stakeholder management and handle the daily project management for the website development, Go live and maintenanceHead of Digital Marketing• Profile Summary- Leading the strategy and execution of digital marketing initiatives to drive growth and customer experience improvements. Oversee all digital assets including managing SEO, SEM, online marketing, social media, digital analytics and mobile. The role involves creating, developing, and leading a team of digital marketing specialists to operate an allocated budget towards delivering the business objectives Head Digital Content Website, Zilzarlife.com• Profile Summary- Led the strategy and execution of zilzarlife.com website. The role involves leading a team of in-house editors and 60 content writers and bloggers from around the world• Roles & Responsibilities - Define the overall content calendar plan with the editor on a yearly, quarterly and monthly basis. The content calendar encompasses defining the editorial stand, style, tone and voice for Zilzar Life as a whole - Plan, develop and deploy the overall budget for Zilzar Life. And Assist the content writers (in-house or freelancers) in the overall content development and deployment phase - Oversee the overall social media page management and fans engagement program Brand and Offline Marketing• Profile Summary- Support Business development team with Events, oversee the participation, bringing suppliers on board. Oversee the overall brand campaigns across marketing channels

Hannover, Lower Saxony, De

• Profile Summary- Handling the entire social media initiative for TUI India, Program manage key strategic digital initiatives (Mobile App, UCD (UI/UX) and Store Launches (Entering New Market), Strategic Alliances(Travel partner Delhi and Mumbai Half Marathon), Travel talk Events and oversee marketing support for TUI Retail shops• Roles & Responsibilities-o Digital Marketing: (1) Digital Budget plan vis-à-vis ROI to deliver the business target (2) Define yearly campaign structure across all digital platforms (3) Social media campaign planning, ROI measurement and oversee the execution of the plan (4) Oversee overall content management (Copy and Creative) (5) Liasoning with travel writers for blogs & Tourism boards for promotion on social media platform.o Mobile App: (1) Leading the project as Product Manager (1) Define the entire scope, build business case and app promotion plan (3) Lead day to day interaction with the mobile developing agencies (4) Liaise with internal stakeholders for the overall content from CMS perspective & process definition for the deploymento UCD (User Centered Design): (1) Part of Research objective, scope and deliverable definition team (2) Product Manager for UCD project (3) Map the customer journey (online and offline) (4) Lead UI/UX Agencies shortlisting and selectiono New Market Entry: (1) Part of core team responsible for entering new market in India (2) Program managed the launch of Mumbai and Ahmedabad stores. (3) Oversee the holiday stores design (interior & exterior) (4) Program manage the entire marketing support for the new marketo TUI Travelhood café (TUI concept store): (1) Entire store’s ambience design planning and execution (2) Rich content generation for the store (3) Events- Hosting interactive travel talk session monthly (4) Overall Speaker recruitment, Attendee & Content management for the event (5) All the marketing and communication aspect to drive footfall (6) handling the agency on board

Bombay / Mumbai, Maharashtra, In

• Profile Summary- Providing Digital Brand Management/Consulting to Client and to prospective Clients. Handled the Digital Brand Management for TUI India, part of World’s largest Travel Company.• Roles & Responsibilities-o Account Manager/Relationship Manager/Client servicing- (1) Help define client’s scope of work and measurement of ROI. (2) Currently handles the Social Media campaign (Facebook, Twitter & Blogger engagement) and SEM and Google Search Campaign. (3) Provide strategic input on new initiatives.o Digital Brand Management consulting to Prospective Clients- Work with the Regional Head of North India in Strategy plan and Business Development

Gurugram, Haryana, In

Hosted the Travel show "Life Mein Ek Baar" with Bollywood Actor Purab Kohli. The Show followed the journey of Four boys travelling across 5 destinations in India and 3 Foreign Location fulfilling their wishlist.

Noida, Uttar Pradesh, In

Project Owner, Social CRM and Lead Gen, Global Sales Excellence (July, 2010 - Aug, 2011)1) SOCIAL CRM- [Marketing, Communication and End to End project Management and ownership of the Product]• Profile Summary- Conceptualization and design of Social CRM. Was leading the program as implementation hits the road.• Roles and Responsibilities: (a) Product scope definition and feasibility analysis (b) Product evaluation, build-or-buy decision and BRD formulation (c)Social Media Analytics and Social Presence of Contacts and Company (d) Social CRM Pilot Launch (e) Marketing of Social CRM as a Product2) LEAD GENERATION PROGRAM THROUGH EMPLOYEES-[Marketing, Communication and End to End project Management and ownership of the Product]• Profile Summary- Capture the untapped business demand through Employees which can be addressed through HCL Technologies portfolio of service offerings • Roles and Responsibilties: (a) Marketing of the Project (b) Ensure smooth functioning to address quick allocation & resolution of leads (c) Exception handling and continuous program optimisationRetail & Consumer Marketing Professional- Campaign Management (Aug, 2008- July 2010)• Profile Summary - Campaign management for retail and consumer products business unit. Drove horizontal led as well as vertical flavored campaigns. Opened doors into leading global consumer brands. • Roles & Responsibilities (A) Sales & Marketing  Co-coordinating and managing customer facing pre and post sales activities  Program management of all IT B2B Marketing channels through Events, Webinars, White Paper Marketing and online marketing(B) Account Based Research & Analysis Identifying trends in the key target accounts and collateralizing them into newsletters and publishing it to internal stakeholders.