Jure Kovac Email & Phone Number

Piloting Gimnazija Kranj's PR team through the pandemic, to evolve my leadership, communication, and organization skills, I also ended up strengthening my ability to improvise under unpredictable circumstances. Taking on the mission of recruiting future candidates as well as connecting the existing ones, allowing our social profiles to run smoothly with or without my supervision. Creatively directing two Instagram ad campaigns, strategic planning, and direction of an organic marketing campaign with Instagram filters leaves Gimnazija Kranj with respectful exposure and brand awareness.

Kranjska Gora, Slovenia

Directing a trailer to set off the first and largest Slovenian TikTok influencer marketing campaign to date. Reaching an audience of 100 000 people on a blank profile in a matter of days, while spending no money on ads or other traffic sources. We successfully created awareness about the project and laid the groundwork, the launchpad for future videos as well as ignited a public response to join our campaign. Thus proving that organic reach marketing following our formula is not only possible but in fact, very effective and certainly repeatable.

Škofja Loka

Directing a short and engaging ad for the largest zorbing football tournament in Slovenia was a passion project of mine. The goal was to express the feeling of being inside a ball playing football with another ball. To show the fun aspect of the sport, but also focus on its competitive spirit, and to do so within 10 seconds of the video, so it can reach and quickly inspire engagement in a large audience. The goal was also to make use of organic sharing, so the video had to be fun and relatable.

Ljubljana, Slovenia

Asked to create a "Trendy" engagement ad with a minimum budget, I faced the difference in demand between professional videography and something that looks homemade for the very first time. Oftentimes, companies do not look for professional videography but rather something organic; something their audiences find familiar, something they can relate to and engage with. Possibly something they could create themselves (today, that could be a TikTok video) It is a concept, that can be hard to understand from the perspective of a professional filmmaker, but easily from the company's eyes, that is why I am happy to be faced with this challenge early in my career.

Bachelor'S Degree, Digital Communication And Media/Multimedia

Bachelor'S Degree, Digital Communication And Media/Multimedia

Diploma Programme, Philosophy, Anthropology, Physics

Activities and Societies: PR Team, Model UN Having attended International Baccalaureate Diploma Programme, I developed strong critical.

Directing And Theatrical Production

Attending the summer workshop at Prague Film School, I was able to reflect on and improve on my filmmaking skills. First time leading.

Education record

Activities and Societies: Known as "the school photographer", Multimedia society Before moving on to Gimnazija Kranj for the IB Diploma.