Jurga Krastinaityte Golivkin Email & Phone Number

California, United States

Emeryville, California, United States

Larkspur, California, United States

Leads Line 39, the company's lead national brand, and Game Box, its most exciting new launch in the premium box wine category. Drives business growth through consumer empathy, integrated marketing, business analysis and planning, cross-functional leadership and agency partner management.

Modesto, California Area

Leads the launch and commercialization of new brands in Luxury and Ultra Premium portfolios. Areas of expertise include test and launch plan development, consumer research and insights, brand positioning, visual equity design, consumer campaign development and execution, agency onboarding and management, product and package optimizations, shopper tactics.

Modesto, CA

Lead the brand repositioning project of the 85-year-old company namesake brand, developing strategic recommendations through overseeing consumer research, crafting new positioning, selecting and onboarding a design agency and reframing package and brand identity design work. At the same time managed the sizable base business while overseeing the growth of.

Modesto, CA

Developed a strategic recommendation to launch a new package line extension, the Dark Horse can, including a strategic consumer and category analysis, capabilities assessment, the first design concepts, and an actionable launch plan.

New York, NY

Responsible for the product development of a women’s apparel private label brand for the company’s largest customer, a leading department store. Led project execution in close partnership with cross-functional team members and stakeholders, including the domestic design and production teams, and international textile and print suppliers across the globe..

New York, NY

Wore many hats in the building of an early stage start-up in K-12 education, including shaping and executing its early social media strategy, recruiting a team of trainees, successfully fundraising through a crowdfunding campaign, and running in-classroom demo tests.

Vilnius, Lithuania

Lead several high profile projects, including running a media communications seminar series as part of the Bill & Melinda Gates Foundations’s Open Library initiative, and the EU Structural Funds Information Fair across multiple cities and towns in Lithuania.

Vilnius, Lithuania

• Researched and wrote reports, stories and features.
• Generated ideas for stories.
• Sourced images to be published with written pieces.

Vilnius, Lithuania

• Conducted market research interviews in English speaking countries over the phone.
• Briefed junior interviewers.
• Performed interview quality control.

Master Of Business Administration (M.B.A.), Business Administration And Management, General

Ba, Communications And Journalism