Justen Preiss Email & Phone Number

Milwaukee, Wi, Us

Brookfield, Wisconsin, Us

Racine, Wisconsin, Us

- Develop the overall marketing strategy, budget, and action plans for all product lines and through all channels- Lead and mentor the marketing and design team members- Identify and oversee marketing programs, sales tools, positioning, and promotions- Develop sales and marketing materials for effective communication of product value, features, and benefits to the market, sales team, and distributor network- Negotiate and manage external agency relationships for strategic and executional support- Ensure website optimization, messaging, and design align with branding efforts- Lead new product launch and comprehensive support activities- Collaborate with engineering and product management to gather voice of customer information- Continuously evolve understanding of the customer, competition, market trends, and emerging technologies- Plan company trade show presence, speaking engagements, and sponsorships

Brookfield, Wisconsin, Us

Develop and maintain clear, concise, and consistent brand identity and message distribution for two separate divisions of parent company• Produce all internal and external marketing materials for newsletter, print, web, and email campaigns, including for our nationwide network of Concept Seating dealers• Design and manage strategic marketing campaigns aimed to increase brand awareness and revenue * Increased Google search position to #1 for all targeted keywords• Develop and oversee separate yearly marketing budgets for each of the divisions• Create and maintain SEO and PPC web campaigns, including keyword management and oversight of agency partner relationships * Increased web traffic >400% during my tenure• Selected as an executive-level candidate; active in the CSI Consulting Young Executives Training Program

Develop and maintain clear, concise, and consistent brand identity and message distribution for two separate divisions of parent company• Produce all internal and external marketing materials for newsletter, print, web, and email campaigns, including for our nationwide network of Concept Seating dealers• Design and manage strategic marketing campaigns aimed to increase brand awareness and revenue * Increased Google search position to #1 for all targeted keywords• Develop and oversee separate yearly marketing budgets for each of the divisions• Create and maintain SEO and PPC web campaigns, including keyword management and oversight of agency partner relationships * Increased web traffic >550% during my tenure• Selected as an executive-level candidate; active in the CSI Consulting Young Executives Training Program

Brookfield, Wi, Us

Provided internal subject-matter expertise, training, and client support for innovative hardware and software offerings• Communicated new and changing business offerings and objectives to internal staff via presentations, handouts, email blasts, and training sessions• Consulted with internal staff and clients to discover needs and/ or inefficiencies; propose appropriate software and hardware solutions to address those concerns within constraints of customer’s technology environment and budget• Developed Proposals and Scopes of Work for client relationships detailing the prerequisites, cost, installation, configuration, and support structure associated with the quoted hardware and software solution(s)• Expert Advisement for all color-critical, graphics-centric, and production printing clients requiring guidance, training, and/ or problem-solving of their workflow quality from file creation to output• Consulted with clients and internal stakeholders to discover workflow needs and recommended appropriate software solutions

I helped facilitate successful live music performances for a national touring band, ensuring the fulfillment of prearranged performance contracts by all parties. Additionally, I was involved in planning all aspects of the tour, including:• Air travel, ground transportation, and lodging for artists and crew• Transportation, procurement, and repair of equipment• Ensuring technical requirements of venues and production companies are sufficient• Creating daily schedules with regards to travel, meals, load-in, setup, sound check, showtime, and load-out• Negotiating acceptable hospitality provisions• Managing tour finances including merchandise inventory and sales, per diem payouts, relevant expenses, reimbursements, and settlement of show pay

I oversaw the company’s marketing & technological processes, including internal and external communications, graphic design, website maintenance, network administration, digital printing press, database management, and all related equipment and software. • Graphic Design and Creative Direction of posters, brochures, book covers, book interiors, and pre-press layout using strategies most conducive for reaching target audience.• Project Quoting and Management: I ensured that quality, budget, and timeline met customer expectations while maintaining company’s profit margin

New York, Ny, Us

I created television commercials and long-form video advertisements for local and regional clients, the caliber of which converted an internal Sales support service into a viable revenue stream by offering high-quality video production as an up-sell item to advertising customers. • Led creative consultations, wrote scripts, directed on-camera and voiceover talent, operated cameras, manipulated lighting, edited audio and video, and created graphics and effects• Ensured project completion within strict deadline and budget parameters through strategic scheduling of staff and equipment utilization• Collaborated on cross-platform ad campaigns for consistent message and branding throughout television, print, and the Web