Justin Catt Email & Phone Number

Markham, Ontario, Canada

• Collaborate across multiple teams to develop comprehensive and innovative marketing campaign strategies tailored to meet specific objectives. Working together to ensure seamless execution of these strategies, leveraging the strengths and expertise of each team to achieve maximum impact and results.• Uniting with partners like QVC, Universal and DisneyParks to enhance Lug's company partnerships through marketing initiatives, joint branding efforts, and adherence to brand guidelines.• Supervising multiple projects from initial planning to development stages, coordinating with appropriate teams to ensure the design team receives essential assets, information, and assistance to meet assigned task deadlines.• Carefully strategizing the creative direction for monthly photoshoots in alignment with Lug’s Photography Style Guide, and ensuring photography adheres to standards established through collaboration with the production studio.• Developing Lug Brand Guidelines for internal and external use, specifying the tone of voice, brand pillars, mission statement, and design standards.• Working closely with the copywriter to ensure the content reflects Lug's emotionally resonant brand voice, capturing the essence of our brand and engaging our audience effectively. This includes reviewing drafts, providing feedback, and making necessary revisions to maintain consistency and impact.• Supporting designers through mentoring by establishing monthly goals, conducting weekly check-ins, offering educational alternatives for growth, providing constructive feedback during design reviews and quarterly appraisals, and fostering design inspiration to facilitate continuous improvement.• Creating impactful digital campaigns, designing landing pages using Figma & Shopify, executing email marketing strategies with Klaviyo, producing animated digital ads to enhance engagement and drive website traffic, and developing print collateral and marketing materials.

London, Canada Area

• Works side by side with the Creative Director to develop creative strategies and innovative solutions, while producing high-quality designs that align with the clients brand guidelines and expectations.• Collaborative with a wide range of departments including Project Management, Account Management, Digital Marketing, Paid Media, eCommerce Development, etc.• Receive, review and interpret briefs that have a basic understanding of marketing goals, strategy, target audience, positioning, etc.• Managing designated projects from planning stage to development stage by coordinating with the proper teams to ensure that the design team has proper assets, enough billable time and can meet designated task deadlines. • Delivering brand assets across all channels such as digital marketing campaigns, advertising materials, eCommerce solutions, social media platforms, animation and videography.• Growing UI/UX skills by designing effective eCommerce stores by guiding through the process of mood boards, wireframes, page development and exporting of assets which is then migrated to the development team to implement within Shopfiy, Wordpress or Magento.• Prepare, design and Q/A test email campaigns through marketing email platforms such as Klaviyo, MailChimp and Salesforce.• Maintaining a strong understanding of the latest consumer trends, best user practices and masterable workshops to share with the design team.• Mentor team members, providing feedback and best practices to achieve high-end results while also helping them build a collective vision of goals and objectives as designers.

London, Canada Area

• Building a complete knowledge and understanding of effective emotional branding with the designated target audience.• Enhancing design skills and principles within brand work, campaigns, environmental design, packaging, digital marketing and Web / UI Design.• Obtaining the experience to work with the design and accounts team on prioritizing needs and implementing solutions in a timely manner.• Striving to manage projects from concept development through to the execution of production development within an estimated timeline. • Adapted to work under short notice or tight deadlines.• Extensive skills used in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro, Acrobat), InVision, Sketch, HYPE, and Microsoft Office (Word, Powerpoint).• Proven ability to manage organization and time management skills independently.

London, Canada Area

• Accumulated a strong understanding of how the promotional product distributors operate and the design responsibility associated with it.• Became well educated with specific design and print methods for post-production tactics.• Learned to develop in a fast pace work environment by handling an estimated amount of 30-50 orders on a daily basis.• Improved professional communication skills by conversing with sales representatives and clients through phone and email.• Extensive skills used in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Acrobat).• Regularly problem solving and managing any creative design concerns.

London, Canada Area

Freelancing Graphic Design. Providing emotional branding, marketing services in digital and print and UI/UX services.

Advanced Diploma In Graphic Design, Graphic Design

Business Administration - Marketing