Justin Okerstrom

Justin Okerstrom Email and Phone Number

Growth Marketing Strategist | Omni-Channel Marketing Expert @ SelectFew
Helena, MT, US
Justin Okerstrom's Location
Helena, Montana, United States, United States
Justin Okerstrom's Contact Details

Justin Okerstrom work email

Justin Okerstrom personal email

n/a
About Justin Okerstrom

I am an experienced Senior Growth Marketing Manager with a proven track record spanning various industries. I'm adept in formulating and executing organic growth strategies, optimizing content for conversions, and managing third-party agencies. I demonstrate expertise in fostering multi-channel growth through omni-channel marketing, conversion optimization (CRO), SEO, and demand generation, fostering a competitive edge in the market. I'm accomplished in client retention, innovative problem-solving, and effective leadership. I'm a strategic thinker who consistently achieves impressive results by increasing organic traffic and generating leads. An entrepreneur at heart, I understand the struggles of the small business as the owner of a personal digital marketing company. I'm a strong communicator with a customer-centric approach, recognized for cross-functional collaboration and adaptability.Core Skills: • Omni-Channel Marketing• Conversion Optimization (CRO)• SEO• Organic Growth Strategy• Content Management• Keyword Strategy• Analytics Tools• Reporting• Product-Led Growth (PLG)• Demand Generation• Inbound Marketing• Paid Marketing• CRM Analysis• Marketing Automation• Campaign Strategy• Implementation• Optimization• Entrepreneurship• Leadership• Innovation• Client Retention• Cross-functional Collaboration• Problem-solving• Time Management• Adaptability• Research

Justin Okerstrom's Current Company Details
SelectFew

Selectfew

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Growth Marketing Strategist | Omni-Channel Marketing Expert
Helena, MT, US
Website:
selectfew.co
Employees:
10
Justin Okerstrom Work Experience Details
  • Selectfew
    Selectfew
    Helena, Mt, Us
  • Selectfew
    Growth Marketing Strategist
    Selectfew Oct 2022 - Present
    Brooklyn, New York, Us
    • Spearheaded the role of de facto Chief Marketing Officer for diverse small business clients across various industries, bridging the gap between the company and external freelancers for marketing initiatives.• Managed end-to-end processes, including contract vetting, hiring, and overseeing the successful execution of marketing projects, ensuring seamless collaboration between external talent and client needs.• Led the formulation and execution of multi-channel marketing strategies, encompassing SEM, SEO, Organic and Paid Social Media, email campaigns, webinars, PR, and more, catering to a variety of client needs and industries.• Established a robust framework for lead generation, implementing targeted email campaigns achieving nationwide visibility, transforming organic reach from zero to a substantial market presence.• Orchestrated an email marketing campaign with a remarkable 28% open rate and a 3% click-through rate, surpassing industry benchmarks.
  • Ford Motor Company
    Growth Marketer
    Ford Motor Company Mar 2021 - May 2022
    Dearborn, Michigan, Us
    • Pioneered the organic growth marketing function within Ford, operating as a key contributor to a startup-style team focused on outperforming large competitors.• Spearheaded the development and execution of a comprehensive omni-channel go-to-market strategy for VIIZR, skillfully integrated Organic and Paid Social Media, email campaigns, webinars, PR, SEO, SEM, and diverse channels, creating a cohesive approach to maximize market impact.• Managed third-party agency execution, ensuring precise alignment with in-house strategies. • Developed key performance indicators (KPIs), objectives and key results (OKRs), standard operating procedures, and training documents to enhance organizational efficiency.• Took charge of performance reporting and conducted in-depth analyses to identify areas for improvement and supported field servicing businesses.• Achieved a significant milestone by securing a 25% increase in conversion rates through the optimization of two distinct landing pages.
  • Eprophet Media
    Marketing Manager
    Eprophet Media Jan 2013 - Jun 2021
    • Led EPROPHET MEDIA to achieve top-ranking positions in organic searches, securing the first page. Drove a remarkable 200% increase in organic traffic and a substantial 400% increase in leads.• Utilized competitive research and market intelligence to identify demand for services, creating and executing strategic plans to capitalize on market opportunities.• Provided pivotal marketing services to the largest personal injury attorney in Michigan, addressing a significant decline in organic traffic. Swiftly diagnosed and resolved issues related to an influx of spam links associated with the domain, restoring full functionality and facilitating continued organic growth.
  • Sincro, An Ansira Company
    Senior Seo Analyst
    Sincro, An Ansira Company Jul 2019 - Mar 2021
    Saint Louis, Mo, Us
    (This Company was Formerly CDK Global 6/20)• Served as a pivotal company liaison for third-party tools, managing relationships with over 30 clients within the automotive industry. Implemented bespoke omni-channel growth strategies tailored to diverse business models, ensuring sustained month-over-month and year-over-year growth.• Achieved a remarkable 100% client retention rate during open enrollment, solidifying the appeal and effectiveness of the company's offerings. Maintained an impressive 53% market share among automotive clients, a testament to the competitive edge provided.• Conducted in-depth analysis of various businesses' operational strategies within the automotive sector. Delivered tailored company training, encompassing service aspects, and crafted processes, scopes of work, and demonstration materials. Successfully elevated visibility for nationwide clients in local markets.• Managed a monthly roster of 25 to 30 clients, overseeing comprehensive reporting, analysis, and strategic recommendations for each client's marketing approach.• Innovated and introduced three new products to the market, expanding the company's service portfolio. Pioneered Local Marketing Packages, Social Media Marketing Packages, and established an entirely new department for social media services.
  • Nxt Level Physique
    Marketing Manager, Manager Of Operations
    Nxt Level Physique Jun 2014 - Jun 2016
    • Directed the comprehensive marketing execution strategy for NXT LEVEL PHYSIQUE, orchestrating a transformation from zero to over 10,000 unique monthly visitors. Implemented organic growth initiatives by targeting a niche market gap, utilizing competitive intelligence, and optimizing website content.• Employed strategic content creation by guiding clients on writing for specific topics, ensuring a cohesive and impactful online presence. Established and maintained a social media and content calendar to maximize engagement and brand visibility.• Successfully achieved at least 70% organic content growth, through strategic keyword optimization.• Instituted internal processes for continuous review and research to stay abreast of industry trends, ensuring the identification of relevant keywords and discovering new, promising keywords.

Justin Okerstrom Skills

Digital Marketing Seo Search Engine Optimization Social Media Marketing Google Analytics Web Analytics Marketing Strategy Marketing Sem Market Analysis Social Networking Content Marketing Mentoring Advertising Research Customer Service Google Webmaster Tools Conversion Optimization Social Media Google Adwords Online Marketing Financial Reporting Presentation Skills Accounts Payable Invoicing Accounting Bookkeeping Microsoft Office Html Wordpress Salesforce Data Analysis Sales Multi Channel Marketing Business Strategy Project Management Business Process Improvement Customer Relationship Management Online Advertising Entrepreneurship Automotive E Commerce Leadership Keyword Research Law Email Marketing Online Lead Generation Adobe Creative Suite Communication Integrated Marketing Financial Analysis Quickbooks Financial Accounting Bank Reconciliation Account Reconciliation Accounts Receivable Outlook Powerpoint Microsoft Word Microsoft Excel

Justin Okerstrom Education Details

  • Walsh College Of Accountancy And Business Administration
    Walsh College Of Accountancy And Business Administration
    General
  • Schoolcraft College
    Schoolcraft College
    General

Frequently Asked Questions about Justin Okerstrom

What company does Justin Okerstrom work for?

Justin Okerstrom works for Selectfew

What is Justin Okerstrom's role at the current company?

Justin Okerstrom's current role is Growth Marketing Strategist | Omni-Channel Marketing Expert.

What is Justin Okerstrom's email address?

Justin Okerstrom's email address is jo****@****bal.com

What schools did Justin Okerstrom attend?

Justin Okerstrom attended Walsh College Of Accountancy And Business Administration, Schoolcraft College.

What are some of Justin Okerstrom's interests?

Justin Okerstrom has interest in Social Services.

What skills is Justin Okerstrom known for?

Justin Okerstrom has skills like Digital Marketing, Seo, Search Engine Optimization, Social Media Marketing, Google Analytics, Web Analytics, Marketing Strategy, Marketing, Sem, Market Analysis, Social Networking, Content Marketing.

Who are Justin Okerstrom's colleagues?

Justin Okerstrom's colleagues are Adrian Wilson, Cameron Cummins, Samiha V Sheoran, Jess S., Arum Kim.

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