-Create and design visual concepts and original artwork for various projects, such as logos, brochures, websites, and social media graphics-Collaborate with clients to understand their individual design needs and preferences, and ensure projects are completed to deadlines.-Develop and present design concepts and mockups for clients for approval.-Stay up-to-date with industry trends and design software.

-Winner 2021 GDUSA In-house Design Award - P-O-P, Displays + Sign category-Winner 2021 GDUSA In-house Design Award - Surface + Fleet Graphics category-Designed user flows, interfaces, and digital visuals to enhance digital control panels across multiple brand platforms, consistently aligning with brand guidelines.-Established brand guidelines and maintained the integrity of brand and design standards while demonstrating creative thinking through fresh design concepts and graphics, and impactful presentations in the digital marketing landscape.-Developed streamlined on-line Content Management System, increasing distributor engagement from 57% to 84%.-Identified, recommended, and implemented the latest web technologies, tools, and services to optimize digital design and user experiences.-Crafted thoughtful and impactful presentations, delivering design concepts, graphics, and layouts to internal clients while adapting to their feedback.-15 years of experience in design, working as part of an in-house team and in partner with external agencies on projects.-Collaborated as an integral part of cross-functional teams, including copywriters, designers, engineers, and photographers, to deliver cohesive and successful projects.

-Conceptualized and designed custom illustrations for major engineering company’s website, print and brand development, maximizing brand consistency and aesthetic appeal to elevate and differentiate brand marketing and advertising initiatives.-Successfully adapted designs to a variety of media platforms, ensuring timely delivery of all projects.-Worked closely with internal and external stakeholders to provide ideas, articulate designs, and determine scope of work, budgets, and deliverable timeframes.-Formatted designs and media for use in print and web applications, and deliver production-ready graphics in HTML and CSS.-Launched sales and training video platform to Tech installers reducing warranty claims by 27% over 18 months.