Justin Wang Email and Phone Number

1.Account for Respiratory Health Category business in Greater China. Manage portfolio including Cold & Flu (Contac, Breath Right, Otrivin), Allergy (Flixonase, Beconase and Avamys) and smoking control(Nicotinell). 2.Focus on designing the communication, media planning, expert marketing programs, and different channel activation plans including pharmacy, hospital and e-com channel. 3.Lead multi-fictional team across GC, with direct reports including marketing managers, brand managers, and expert marketing manager.

1.Developed an innovation pipeline inspired by consumer insight and supported with science, including driving a portfolio of short-term (3-5 years) and longer term innovations (5-10 years) on China Skin Health category. GSK Skin health includes OTC drug brand Bactroban and a group of pharmacetical cosmetics brands (ex. Physiogel, Oilatum, PanOxel and so on). 2.Defined Problem Skin Category Architecture with a clear future strategy and priority of where to play, with new innovation projects generated. 3.Renewed Bactroban’s brand heart(equity guideline) and together with a new visual brand language of Bactroban. 4.Led pharmacetical cosmetics brands China new launch strategy, business model, and portfolio choice.

1.Design and drive total brand trial among new, younger users through SK-II backbone HERITAGE with bringing “talk of town” innovation.2.Define clear SK-II COLOR role with a sustaining growth and supporting model. Developed future innovations and communication ideas.3.Drive SK-II MEN growth via synergized innovation with female to fulfill the unmet needs in the existing portfolio. 4.Lead the future total brand new ideas development and simplify the process to bring the innovation to life faster.

1.Led OLAY masstige boutique Regenerist restage launch plan. Developed “Benchmark prestige” and “Ner-Er Teacher’s Proof” commercial campaigns to turn around 14 continuous months share decline in China.2.Designed and qualified “Smile” commercial campaign and drove OLAY global first ever festive super cream launch, with reapplying SK-II success model. 3.Led OLAY Men restage launch and commercial plan with limited budget to fix serious margin hurt issue after initial launch. This plan included prioritizing top channels instore, only use non-TV and digital media with a non-celebrity breakthrough consumer engagement campaign.

1.Responsible for SK-II Taiwan boutiques delivery including Heritage, Whitening, Whitespace Super prestige LXP and MEN launch maximization plans.2.Developed continuous strong credentialing plan including introducing New celebrity Tang-Wei, a famous Taiwan socialite group, and Asia skin expert panel to drive SK-II PR share of voice No.13.The super premium LXP restage launch became SK-II key growth engine with sell-in/thru index 420/258 vs year ago and index 161 vs original target. 4.Led media plan, and delivered the first time over 15% record monthly share during acting Brand Manager time.

1.Responsible for OLAY Taiwan Anti-Aging for the first 1.5 year, and OLAY HK/TW Whitening, Regenerist, and Men launch from Jul 2009.2.Strongly delivered OLAY Taiwan Anti-Aging with index 115 vs year ago and delivered record share in Jan 09, via 2 REGENERIST launches and led 4 Total Effects Commercial Innovations. 3.Turned around OLAY HK/TW Whitening share after continuous 3 years decline. Doubled whitening business by leading “Small S x Zhou-Xun” first dual queens PK campaign, which was adapted in China and became long term whitening continuous idea. The new UV product also became No.1 OLAY skus after launch.

1.Managed finished goods and material marketing strategies including pricing, channel, and communication plans for both industrial and consumer markets as a product manager. Responsible products included packaging solution, aerosol products and double coated tapes, total NT$700M sales per year.2.Created a new product called “leafshine” into a completely new market for 3M. I initiated this project from an interesting idea to market evaluation, VOC analysis, product development, and the whole marketing plan with limited resource. I built up a new distributor and led the project. Leafshine was not only an about NT$10M new sales but it also provided an opportunity of agricultural business for 3M.3.Introduced dozens of new product lines for spray adhesive, box sealing tapes, and double coated tapes by using local development, outsourcing, or importing business models. This move increased the profits over 20% of core business.4.Developed great communication tools (brochure and demo kits) and provided full support for sales team. Reviewed and received foreign superiors frequently and cordially.

1.Analyzed global sales of over 20,000 products, total about €5 billion in amount. Job description ranged from performing sales and orderbook analysis, cost control, margin retention, to preparing various financial reports for decision making of Philips Semiconductors management team and the Board of Director of Royal Philips Electronics.2.Liaised between Headquarter in Netherlands and other regional management teams, controlled authorization, and offered personalized service, which expedited the information transfer efficiency.3.Assisted the global SAP Business Warehouse project. Directly involved in the planning, transformation, and experiment phase of the system. Represented as the first line support for APAC, and trainer in Taipei.