Mens Art Director
CurrentDelivered all editorial, e-commerce and social media imagery by leading creative concept, photography, casting, merchandising and product marketing directives.Co-managed a team of 10, including art directors, photographers, and stylists to coordinate and execute all required photo production in line with demanding sku counts and marketing needs.Presented monthly and seasonal creative briefs to executive leadership using them as a roadmap to executing a cohesive brand identity for all product marketing initiatives.Collaborated and fostered strong cross-departmental partnerships with buying, design, concept, photo production, digital, social media and partnerships teams to align on and execute cross-channel product marketing campaigns.Instrumental in re-tooling the image production process during a resource-limited covid period in an effort to maintain productivity and evolve visual standards.
