I oversee a team of talented social media programmers, strategists and creatives who are responsible for driving content and creative marketing strategy and innovation across the NFL’s social media accounts. I also oversee the NFL’s youth focused lifestyle marketing social strategy, via @TheCheckdown, which includes partnering with NFL clubs, college football programs and players across the league to drive fan affinity through helmets off, emotional, original storytelling and experiential marketing.

Managed the day-to-day content plan, strategy and editorial calendar for @FOXSports, @NFLonFOX, @MLBonFOX Twitter, Facebook, Instagram, Pinterest and YouTube.Pitched social storylines and provided technical and graphic support as well as best practices for talent for social concepts on live national television (including 2012 MLB All-Star Game, 2012 MLB World Series and 2013 NFLonFOX Season and Super Bowl 48)

Administered marketing campaigns using Facebook, Twitter, YouTube, Pinterest, Bloggers and prominent media platforms in support of Warner Bros.' television properties and studio clientsManaged digital marketing teams of Bloggers in support of online promotions including Rizzoli & Isles Season One on DVD and ‘Smallville: The Complete Series’ DVD Monitored & collected social media data regarding marketing campaigns/PR initiatives to determine strategic development and created comprehensive analytical reports based on metricsConceived, developed and pitched WBTV social media campaigns including the WBTV YouTube Channel, Shameless Season 2 support and SouthLAnd Season 4 Support

Internship: Wrote press releases for Chuck episodes and Late Night With Jimmy Fallon iPhone ApplicationResearch and prepared Clip Reports, Blog Reports and Twitter Reports for all NBC Universal entertainment television publicity, which was distributed to 80+ company employees daily, including executivesAssisted in management of events for various divisions of NBC Universal TV Group, including The 2011 Golden Globes, The Biggest Loser press junket, Anti-Defamation League award ceremony and Day of Days Fan Event