Justine Bouflet Email & Phone Number

Montreal, Qc, Ca

Montreal, Quebec, Canada

As the Director of Coaching Training, I am responsible for designing, implementing, and overseeing our coaching training programs and our professional coaching services. I ensure these programs' strategic and operational development, guaranteeing pedagogical quality and providing participants with a memorable learning experience.- Managing the operations of training programs (schedule, delivery, materials, quality)- Overseeing coaching services and framework agreements- Developing business in coaching and leadership- Managing major coaching projects- Building partnerships and promoting programs- Professional coach and trainer in my spare time :)

Montreal, Canada Area

As a Digital Marketing Manager, I'm in charge of performance marketing across all digital channels: web, email, ads, social media.Working closely with product management and sales, my daily responsibilities include:- Design and undertake a complete redesign of our website (tactiohealth.com).- Integrate new content across all platforms (CMS, blog, social media, email).- Manage inbound, SEO & AdWords marketing campaigns.- Develop, manage and design layouts of digital ads, email blasts, prints and social media.- Maintain site analytics, metrics, and campaign reporting.- Assist sales to create visually appealing business proposals.- Participate in the development and promotion of the Tactio brand and its various products and services.

Montreal, Canada Area

As a Digital Marketing Manager for Boiron Canada, I am responsible for creating digital marketing plans, tactics, campaigns and content marketing initiatives to improve brand awareness resulting in increased website traffic, media coverage, lead conversion, high-engagement and key partnerships.• Developed strategy and execution plan for corporate website and social media editorial content• CRM technologies & Optimization• Writing content for websites, media kits, social media, email campaigns, newsletters, articles, promotional materials, video scripts, online surveys and internal communications. • Increasing community engagement using a variety of social media platforms.• Effectively manage Boiron.ca website using a variety of content management systems.• Responsible for the E-marketing activities, which include Display (retargeting, Facebook ads...), Paid Search (Google), SEO...• Organizing and orchestrate involvement in trade shows, consumers and blogger events• Analyzing and creating reports to measure results based on business and revenue goals.• Responsible for managing and growing large social media following, including creating branded content and strategies to improve engagement and reach. • Building an extensive network with bloggers, journalists, industry influencers.• Tracking and measurement of social campaigns using Goals, KPI’s and social listening tools. • Created and managed efficientmarketing budget (+1M $)• Collaborated with IT department• Managed social media and web team

Montréal, Québec, Canada

- Working with press editors to coordinate and complete communications activities and create communications tools - Community Management ---> Involved in the content creation (pictures, texts, etc.) of the Valor Canada Facebook page... (more than 21,000 followers): running our content & interactions with our fans and consumers. Creating a strong company profile by conceiving and executing social media strategy in order to generate insights and conversations between consumers and brand.http://www.facebook.com/ValorCanada?fref=ts- Sending and designing of communications media (newsletters, flashs, ads, invitations...)- Creating graphics and promotional materials using Adobe InDesign, Illustrator and Photoshop- Responsible for updating and approving content on the Lmpi website.- Designing and producing packaging for new products, marketing materials, logo creation and development, etc.- Web design (Crossings website)- Various administrative tasks (billing, managing data, producing calendars, budgets, approvals, etc.)

Paris Area, France

- Intranet management: project management, training and support of content, editorial animation, social media, coordination of a group project aimed at aligning all countries Intranets- Writing Internal communications: internal news, official letters, presentations, best practices...- Conception of a bimonthly interactive webzine (editorial committee, writing articles)- Management of the visual identity and brand guidelines- Animate communities: share best practices, promote and enhance the Group culture into the subsidiaries to develop competencies and employees involvement- Graphic design: print and e-greetings card, invitations, posters, brochures, mailings, presentations, templates, internal logos

- Events' organisation: Business Club Cocktail, Wine Tasting, CEO - Breakfast, Seminar, the Annual Gala Diner- Designing invitations and Newsletter- Phone marketing in order to sell events- Maintaining and updating database - Budget Management- Maintaining and optimisation of corporate website- Welcoming guests and offering assisted networking when necessary

Organisation of short film festival.Looking for sponsord & partners.In charge of press relations (press releases, press review,...)

Knowledge on French data management platforms Responsible for team coordination and selling ticket Welcoming guests and offering assisted networking when necessaryAchievements: quality delivery of projects, boosting attendance to eventsExperience gained: organisational and interpersonal skills, project management

Formation Des Formateurs - Techniques Avancées

Programme Leadership Et Gestion D'Équipe, Business Administration And Management, General

Kaospilot - Masterclass: The Art And Craft Of Designing & Facilitating Learning Spaces

Becoming A Certified Coach: Coaching Fundamentals (Individual And Team Coaching), Business Coaching

Master 2 - Masters Degree, Communication & Web

Year 2009 -2010 - Focused on the strategic analysis of communication, campaign and events organisation - Operational planning - Quality.

Licence 3 - Bachelors Degree, Communication And Media Studies

Licence (+3) - Bachelors Degree, Llce Espagnol

Du (Diplôme Universitaire) - University Degree, Fle (Français Langues Etrangères)

Hypokhâgne - Khâgne (Bac+2), Arts Studies - Literature

Undergraduate courses to prepare for entry exams to top universities