• Strategic Account Management: Developed and executed strategic account plans for multiple key clients in the tape, label and graphic industry, resulting in an increase in annual revenue and strengthened long-term partnerships. • In 2024 hit Q1 and Q2 numbers over budget.• New Business Development: Led successful efforts to acquire 2 new-to me customer accounts and expand market share within targeted industries, specifically UV Hotmelt, and solvent-based acrylic technologies and within the lidding and linerless label industry, driving 4% growth in customer base and revenue generation.• Cross-Functional Leadership: Collaborated with cross-functional teams including R&D, marketing, and operations to develop and deliver tailored adhesive solutions that met client specifications and exceeded expectations to meet market demands, driving product differentiation and competitive advantage.• Client Relationship Management: Cultivated and maintained strong relationships with key decision-makers and influencers at client organizations, ensuring high levels of customer satisfaction and retention.• Product Innovation and Launches: Led the development and launch of new adhesive products tailored to customer specific needs around application and technology format.

• Led global marketing segment including a team of regional marketers that helped execute on developed strategy • Developed, owned, and managed the segment marketing strategic planning process and growth plan for my business units• Drove innovation and growth strategy with product road maps by working closely with R&D and commercial partners for current and next-generation product lines including sustainability projects such as recyclable ready and compostable adhesives• Worked with suppliers, customers, and brand owners across Flexible Materials business segments to accelerate the adoption of circular packaging, recycling, and compostable products and initiatives• Led commercialization, and delivery to market; including pricing strategy, value propositions, launch execution, marketing communications, managing pipeline of customer opportunities

I'm the project, product, brand, contribution margin manager for the Americas. I connect sales, R&D, finance, legal, regulatory and sourcing to projects from ideation through to commercialization specifically leading projects through the stage-gate process. Projects range from hotmelt tweaks to polyurethane platform projects and include everything from raw material analysis to packaging design. I work in an ambiguous environment that's constantly changing from day to day and quarter to quarter. I spend 30% of my time on customer facing activities to better understand market trends, drivers and the competitive response. • Identified innovation opportunities and initiated and managed 23 Americas projects through stage gate process as project lead.• Led 3 complex projects from ideation and segmentation through commercialization for anticipated $1.3M in year over year of new growth.• Helped guide strategic plans for regional market pricing, profitability and margin management for an increase in CM% of 1.2% across product lines. Lead special project work on the most cost-effective way to produce flex pack product lines and service customer needs and growth targets.• Researched, developed and made recommendations on market segments, potential sales channels and customers using market and competitive analysis, value chain analysis, value proposition information and voice of customer information. • Developed and coordinated the Americas new product launches and marketing communications strategy including; Email blast, website content support, sales sheet design, trade show material development, all customer facing materials including power point, value calculators, TCO calculators. Organized and participated in industry specific trade shows including PackExpo.Since fall of 2017 I've completed courses in the following: Adhesive Sealant Council (ASC) Training Academy Certificate, Sales Excellence (3-day sales training), Learn SQL (Codecademy), SEO link building

* Designed and implemented 5 year global strategy development for market segment.* Redefined product portfolio, including pricing support, product line management.* Identified market trends and competitive activity as subject matter expert. * Increased regional market project growth with existing and new technologies as well as new product rollout and optimization.* Took abstract concepts and turned into concrete actions and effective strategies. * Translated complex business challenges into clear and compelling communications action plans* Developed integrated content marketing plans* Provided Voice of the Customer and business case analysis to R&D new product development teams and identified new R&D opportunities.* Traveled to key markets to present and work with the sales team and capture market intelligence on global market* Maintained awareness of emerging technologies and materials relative to our business. * Researched adjacent markets (technological and geographic) for product and technology opportunities and expansion* Identified significant unmet market needs that leverage H.B.Fuller core technologies, strengths and market leadership* Enable and train sales teams, channel partners, and the Customer Success team on target market requirements and product positioning*Channel Specific Marketing: Develop appropriate product, corporate and account specific promotions and help find new partners to help transfer goods from producers to consumer*Manage marketing campaigns at all stages of development, from inception to deployment to success measurement*Create, manage, and deploy campaigns in various marketing systems, including CRM, Marketing Automation, Reporting, and analytic tools.

I developed new product innovation (NPI) projects.* Global innovation sales support* Field and plant support * Development and Implementation of Stage-Gate 0-5 ideas including product line extension (PLE) through platform development* Product lifecycle management experience: from establishing roadmap based on business goals to product delivery and maintenance* Demonstrated ability to effectively manage multiple, diverse and/or complex projects and deadlines. * Developed and lead cross divisional processes and clearly articulated complex information to achieve common goals.* Created and executed Go-To-Market strategies, defining the product roadmap and product positioning * Developed new technologies and drove them through product launch in product life cycle while working closely with R&D and sales

*Served as Technical Lead on innovation, production and field projects and project teams.*Planned and lead large scale R&D projects using project management discipline, DOE methodologies and statistical analysis*Generated new product, process and method concepts within Hot melt speciality*Met research goals within time and budget constraints

I developed hotmelt formulations for the corrugated and folding carton packaging industry.*Conceived and developed new product strategy to streamline product lines from 16 to 3 products and increase gross margins by 5 %. *Assumed responsibility for reduction of raw material costs by 10% which netted a $105,000 bottom line savings in 2012*Worked with Senior Management to design and implement strategic vision of department for next 5-year cycle*Received 4 promotions in 3 years across two divisions from Associate Chemist to Senior Chemist*Managed projects for 3 large commercialized product lines.*Developed and commercialized new adhesive formulations for use in thermoplastic tape and string applications in corrugated and plywood markets. Includes all phases of R&D, from scale-up through commercial launch and production. Traveled domestically to troubleshoot and implement new products*Completed raw material substitution projects that totalled in $104,600 in realized savings for 2011. *ISO 9001 Auditor

Received 3 promotions in 4 years from Lab Technician to Associate Chemist.Streamlined lab operations 15% by reducing purchasing and inventory work that could be sourced in other departments and freeing up lab department time. Decreased time inefficiencies and lab sample turnover by 25%.