Justin Herber Email & Phone Number

Los Angeles, CA, US

Los Angeles, US

Partnering with Tom Carter, Adam Hoff, and Ted Smith, Justin co-founded Oil & Cattle, a development acquisition company focused on adapting intellectual property for film and television.

Hayden, Idaho, US

Oversaw strategic initiatives in Creative, Marketing, Communications, and Impact.Lead Tractor's inaugural brand campaign, "Escape the Ordinary," earning the "Best Marketing" award at BevNet.Oversaw development of partnerships with World Surf League, Farm Aid, and 1% for the Planet.Reimagined the product sampling program, resulting in increased account.

Hayden, Idaho, US

Justin was the first official advisor to the start-up beverage company and charged with creating a breakthrough brand. As the creative advisor for Tractor, Justin provided vision and direction for all major brand and marketing initiatives to the board and agency partners. Justin lead the rebrand of Tractor Beverage Company from a craft soda company into a.

Los Angeles, California, US

At Another, Justin oversaw strategy and creative across clients, campaigns and marketing channels.Clients: Nike, W Hotels, Shopify, Tractor Beverage Company, Therabody, Stitch Fix, NBC Universal, Ladder, Affirm, Jiant Hard Kombucha, Garrett Leight Optical

Playa Vista, California, US

Responsible for creative execution for the official Hot Wheels global YouTube channel, Justin collaborated with Mattel to create series and programming to service product, entertainment, and brand initiatives. During the first year with the brand, Justin oversaw a 75% increase in subscribers making Hot Wheels the #1 boy’s toy brand internationally. Justin.

Playa Vista, California, US

Working with the branded content and influencer marketing divisions, Justin directed multiple brand campaigns including IKEA, Revlon, Hawaiian Tropic, Kohl's and Hot Wheels that ranged from six-second videos to one-hundred-minute live shows. Hawaiian Tropic: “Aloha Therapy” - Shot on location in Hawaii, the campaign captured the essence of the islands.

Beverly Hills, CA, US

Along with creative partner Adam Hoff, Justin co-created multiple television series and feature films set up at the studio level. OMERTA - The Weinstein Company, Fuqua Films: An adaptation of Mario Puzo's final novel, "Omerta" attached Antoine Fuqua to direct and Sylvester Stallone to star.THE EDGE - USA Network, Universal Cable Productions, Get Lifted.

Los Angeles, CA, US

Tapped to be the “Voice of TOMS” by founder Blake Mycoskie, Justin worked alongside the Marketing, Film, and Creative departments to ensure brand cohesion and storytelling across all owned channels. He established the story and creative direction for seasonal campaigns and worked with the Global Art Director to set the tone and aesthetic for all consumer.

Los Angeles, CA, US

Contracted to redefine the brand aesthetic and deepen their storytelling in the video space, Justin initially worked with TOMS to launch the eyewear program with a documentary trip that took place in Nepal. During his time as the creative leader of the team, the video department became the lead source for telling the TOMS story - not only from the giving.

Culver City, California, US

Clients Included: Yahoo, Tide, Mercy Hospital

Culver City, CA, US

Clients Included: Pontiac, Hyundai, GMC, Mini Cooper

Beverly Hills, California, US

During his time at Stardust, Justin worked alongside founder and visionary marketer Victoria Brynner to cast and create celebrity-driven campaigns for luxury brands including the first brand campaign to contribute major funds to climate change with Louis Vuitton which featured Mikhail Gorbachev, Catherine Deneuve, Sir Sean Connery, Andre Agassi and Steffi.

Justin oversaw a team of designers and animators to create breakthrough work for clients including Apple, Sprint, eBay, Toyota, and GAP - the most memorable of which were the iPod silhouette commercials directed by Mark Romanek.

Los Angeles, California, US

Justin ran out of money trying to make films and paint and accidentally got a job as an agent's assistant. While he made great connections (which would later get him signed as a screenwriter), he was not a very effective assistant.

Los Angeles, US

Hired as a production assistant and quickly ascending to the righthand man to Michael Bay, Justin was alongside the legendary director through all aspects of production - both in commercial and film - to get a true all access pass to all aspects of film-making, brand building, studio management, and grande bone-dry cappuccino with two sugars in the raw.