Senior Technical Business Development Manager - Ads Measurement
Current- Defining M&I strategies, working backward from advertiser cohorts (e.g., Retail advertisers vs Digital Brand advertisers).
- Working with product & engineering to build experiences that allow for easy and frequent M&I discovery by both internal (Amazon Sales) and external customers, for both pre- and post-campaign learnings.
- Working with MADs to explore integrations with relevant 3P providers for both the Audio and Podcast businesses.
- Working with marketing/PSS/Sales to leverage campaign performance and learning for building awareness around Audio Ad offers.
- Developing measurement to support new products, packages, and deals.