Justin Farrell Email & Phone Number

New York, Ny, Us

Purchase, Ny, Us

Commercial Business Leader for Telco & Sports Betting verticals

Purchase, Ny, Us

Commercial business leader for media/advertising vertical

Hudson Yards, Ny, Us

White Plains, New York, Us

Opened the NYC sales office for Commerce Signals. Commerce Signals is a 3rd party measurement company helping retailers optimize their media spend towards stronger in-store sales. We do this by comparing their actual sales data to individuals' ad viewing behavior in 72 hours or less. Receiving the most actionable data at previously unheard of speed means better campaign optimization and return on ad spend for retailers.

Managed a team of east coast sales executives. Business development sales responsibilities. Vindico was founded in 2006 as the industry's first marketer facing video ad server, serving some of the largest marketers in the advertising marketplace. In partnership with parent company Time Inc. we expanded into deterministic "people based"​ measurement and attribution. The only open source platform of its kind.Vindico was sold to Sizmek in February '17

Chicago, Illinois, Us

Conversant is one of the premier cloud based platforms in the interactive space connecting marketers with individual consumers through a blend of highly scalable media, data, and ad technology. My duties entailed closing new business and upselling large marketers and advertising agencies into managed service and programmatic contracts across our cross channel suite of display, mobile, video, and cross device offerings.Accomplishments include:"Rookie of the Year"​ as the highest billing new sales executive to join the sales team (January 2012-May 2013). Beat out 60 other sales repsConsistently exceed annual sales goals between 100%-225%Billing over $4 Million in '14Seven figure contracts with many brands including Microsoft, JC Penney, Novartis, Avon, and moreMentored two junior sales repsConversant Softball Team Manager (2 Seasons)

While under Nokia ownership, Navteq (now HERE) re-purposed its digital mapping technology to power a location based mobile ad network under the brand Navteq Media Solutions. Their "LocationPoint"​ mapping technology allowed for hyper local targeting across a network of mobile websites and apps. My responsibilities included evangelizing mobile as a new media channel, communicating the value of "LocationPoint"​ technology, and on boarding national brands to our platform. Achievements include:Closed $100K deal with State Farm InsuranceExceeded Q4 '11 sales goal by 230%

New York, New York, Us

Permission Data is a performance focused ad network helping brands grow their marketing database and generate leads.I worked in the national ad sales group selling marketers and agencies a suite of performance priced media. My responsibilities included new business prospecting, meeting strategy formulation, sales presentations, RFP creation, closing new business, campaign auditing, optimization/upsell.Achievements include:Sold $6M contract with Netspend, a prepaid debit card companyClosed over 100 new accounts: Starbucks, Chili's, Quiznos, JC Penney, Air Force, Service Master, Bausch & Lomb, and many more.Increased sales revenue each year from $1M-$4M

At the time of my employment Yellowbook was one of the largest media sales companies in the U.S. with over 5,000 sales executives. It publishes more than 1,000 local directories in 48 states, national online yellow page directories, and is a premium reseller of Google & Yahoo's SEM products.My position entailed selling Yellowbook's full suite of print and interactive products to new prospects and existing clients.Achievement include:Consistently hit goals:* '06- 116% to sales objective* Promoted from Account Representative to Account Executive* '07- 151% to sales objective* '08- 150% to sales objective* Selected to Yellowbook's management training program*Highest billing sales rep of Google Adwordsin the country ('07)