Justin Nutzman's Location
Boise Metropolitan Area, United States, United States
Justin Nutzman's Contact Details
Justin Nutzman work email
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Justin Nutzman personal email
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About Justin Nutzman
20+ years of technology, search, social, entrepreneurship and web development expertise in startups and established ecommerce brands.I thrive at the intersection of creative and technical, in which my years in tech companies have provided a wide array of opportunities including ecommerce, digital online marketing, SEO and domain authority, User Experience (UX), influencer marketing outreach web development, inbound link strategies, catalog site management, site search optimization and project management.I am happiest working with people and brands that have a strong ethos about their culture and customers. Mental and physical fitness is important to me, so when I’m not at work, you can often find me on the local trails biking, running and hiking. Before my ecommerce contributions with Red Apple Fireworks and Bodybuild.com, I co-founded, designed and grew two website companies with my twin brother which were acquired in 2013 and 2014. Before that I worked with fun and talented startup teams in search technology and collaboration software.
Justin Nutzman Work Experience Details
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Ecommerce Optimization ConsultantWoodlab Sep 2023 - PresentEagle, Idaho, Us• Collaborating with the executive team to maximize the performance of their D2C, Etsy, and Amazon stores and enhance the consumer online shopping experience on each marketplace.• Providing guidance on SEO best practices, including analytics, to aid in optimizing digital properties for improved search engine performance. -
Vp Of EcommerceRed Apple® Fireworks Feb 2021 - Aug 2023Pahrump, Nevada, Us• I directed our channel marketing initiatives in collaboration with the social and email marketing teams, leading to a significant increase in our annual online visits.• Spearheaded an innovative SEO and domain authority initiative that achieved an impressive rank 1 for the term 'buy fireworks online' and rank 3 for the term 'fireworks'. Over a span of two years, these efforts propelled Red Apple Fireworks to secure a top-three ranking among fireworks domains.• Led the complete redesign of our e-commerce site, resulting in significant improvements in key metrics, including conversion rate, online orders, and page views.• Was part of a core team that did all the behind the scene work relating to configuring our payment processors, onboarding catalog SKUs, producing site assets and configuring DNS settings.• Conceived of a new shipping model that took a number of variables like shipping distances and product weights which created our first flat rate shipping program. • I worked closely with our catalog team to ensure our Product Pages had all required SKU data and collaborated with our customer service team to ensure we dealt with customer inbound requests quickly from the site.• Headed up a team that dealt with the industry wide head winds of transparently selling and shipping of fireworks online in the B2C space. We came up with an effective solution that balanced respecting each state's laws but also providing a seamless online experience for our customers who wanted their fireworks shipped to them. As a result, we quickly became the leader in this sector. -
Director Of EcommerceRed Apple® Fireworks Jan 2019 - Jan 2021Pahrump, Nevada, Us
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Digital StrategistRed Apple® Fireworks Jan 2018 - Dec 2018Pahrump, Nevada, Us
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Ecommerce Web DeveloperBodybuilding.Com Jul 2015 - Sep 2017Boise, Id, Us• Built out scores of beautiful and engaging fully responsive product pages using clean HTML and CSS.• Conducted special projects with the goal of increasing conversion rate on certain product pages. I did this by designing engaging product pages in Photoshop, coding them out and implementing them to go live for testing.• Ensured that my product pages were fully QA’d to ensure brand PSDs are accurately and precisely represented in HTML and CSS. The QA process includes choosing Google fonts and building out a custom responsive design of each brand’s product design PSD.• Actively work within an agile framework, utilizing JIRA to manage project implementation and completionBodybuilding.com is the one of the most-visited fitness site in the world with over 30 million unique visitors per month. -
Ecommerce Web SpecialistBodybuilding.Com Jul 2014 - Jun 2015Boise, Id, Us• Was part of a highly responsive eCommerce team that maintains over 5,000 product pages with HTML/CSS updates, bug fixes and vendor requests.• Worked with brand managers to gather all necessary assets for creating engaging product pages that include vendor designed layouts, logos, photos and videos.
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Digital Marketing Manager + Co-FounderGiveaway Scoop Jun 2012 - May 2013Las Vegas, Nv, Us• Managed influencer marketing by collaborating with prominent bloggers in specific industries and co-sponsoring big giveaways with them. Through this approach, we established ourselves as a premier destination for giveaways and a platform where marketers could pay to promote their giveaways to our engaged audience.• Deployed a smart and sensible SEO strategy for entire site which included properly optimized page names, image optimization, click-worthy titles, diversified anchor text and reduced web load times with a CDN and page caching.• Conceived of and developed a popular "all-in-one" paid advertising package that included advertising a giveaway on our site as well as on two other popular giveaway sites. • Conducted detailed traffic reports within Google Analytics which led to improvements to the web site layout. This led to reducing bounce rates, increasing time on site and improving click-through rates.About Giveaway Scoop:Everyday across the web, brands sponsor thousands of new giveaways in conjunction with blogs and web sites. The problem for the consumer is that finding these giveaways has traditionally been seriously time-consuming. Giveaway Scoop solved this by creating a Pinterest-type layout where only the very best giveaways were shown, each with a large and attractive prize image. This allowed our audience to easily discover the web’s hidden treasure chest of giveaways. Plus, entering the giveaways was just one click away.After launching in May 2012, Giveaway Scoop quickly became one of the leading sites where companies and bloggers could effectively market and advertise their prizes and giveaways.>> Giveaway Scoop was acquired in May of 2013 << -
Social Media Marketing Manager + Co-FounderGiveaway Scoop Dec 2011 - May 2012Las Vegas, Nv, Us• Created a successful social post strategy that had us highlight our new giveaways in a unique graphic style per day. This resulted in an increase in follower interactions and inbound traffic from our social platforms.• Daily duties included administering our newsletter campaigns, guest blogging, social media interaction with followers and code and user interface improvements to web site based upon feedback and internal testing.
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Seo & Marketing Manager + Co-FounderProduct Scoop Nov 2010 - Nov 2011Las Vegas, Nv, Us• Administered and implemented proper SEO into each product review page that included keyword mapping, content optimization and integrated keyword research that focused on maximizing long tail search potential.• Researched and developed new keyword opportunities using Google Keyword Planner and Market Samurai. I then monitored how each keyword performed and ranked across major search engines and continued strategies to improve search rankings. • Other daily duties included social media posts of daily new product posts, communicating with product companies and overall web maintenance of domain.About Product Scoop:We built Product Scoop to be a trusted, one-stop source to get the "scoop" on the products that you’re researching. Each product assessment page was carefully crafted to produce a helpful and easy to understand product review.>> Product Scoop was acquired in March of 2014 << -
Content Strategy Manager + Co-FounderProduct Scoop Jun 2010 - Nov 2010Las Vegas, Nv, Us• Personally qualified, hired and led a group of freelance content writers that produced 700 insightful assessments of popular products.• Researched, identified and recorded hundreds of the "best products" across many categories that were queued up to be evaluated on the site.• Built the HTML product pages that included a friendly, honest and helpful product review with big colorful product images and a product overview video.
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Product Development ManagerVortaloptics, Inc. 2004 - Mar 2009Las Vegas, Nv, Us• I was an integral member of the Product Development team that designed and created the User Interface (UI) for Vortaloptics’ Engine Manager, a client administrative interface for the first SaaS vertical search engine platform. The easy-to-use Engine Manager allowed users to rank and control all the results in their very own on-site custom search engine. As part of this team, I contributed to two patents that were awarded by the US Patent and Trademark Office, along with claims in Canada, China and Australia.• I also created user experience studies and case workflow design documents and worked with developers on implementing the interface updates. • Other duties included technical support, client vertical search engine creation, newsletter design and management, website design and maintenance and internal software testing (QA). -
Project ManagerVortaloptics, Inc. 2002 - 2004Las Vegas, Nv, UsAs the member of a small startup team, I handled many diverse projects and challenges with a smile and gritty resolve! Where there was a need, I tried to solve it, from client relations, vertical search engine creation, newsletter design and customization, multiple web site mock-ups/designs and maintenance to technical support questions, internal software testing, planning company fun outings and more.
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Technical Support SpecialistVortaloptics, Inc. Nov 2000 - 2002Las Vegas, Nv, UsDeployed all types of awesome support wherever I was needed, some of which included answering customer questions through phone or email, providing Q&A for vertical search engine software, keeping the office well-stocked and supporting the lead programmer with fun banter so he could program non-stop.
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Level DesignerIrock Studios 2000 - 2000• Worked with a great team of 3D artists, programmers and storytellers to produce a fantasy flying game called Savage Skies.• I was a member of the level design team that brought 3D levels to life. We designed height maps for 3D multiplayer levels, placed art assets in levels and applied land textures. I also worked with the team to conceptualize the look and feel of each epic visual level.Mission Design (Game Credit): Savage Skies PS2 (2000)
Justin Nutzman Skills
Html/css
Seo/sem
Responsive Web Design
Photoshop
Online Marketing
Product Development
Keyword Research
Inbound Link Strategies
Social Media Marketing
Project Management
Google And Bing Webmaster Tools
Google Adsense
Google Analytics
Web Maintenance
Internet Troubleshooting
3d Studio Max
Wordpress
Jira
Atg Business Control Center
Microsoft Word
Microsoft Excel
Technical Support
Justin Nutzman Education Details
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Living Arts CollegeStudies In 3D Animation: 3D Studio Max And Adobe Photoshop
Frequently Asked Questions about Justin Nutzman
What company does Justin Nutzman work for?
Justin Nutzman works for Woodlab
What is Justin Nutzman's role at the current company?
Justin Nutzman's current role is Technology and Ecommerce Specialist.
What is Justin Nutzman's email address?
Justin Nutzman's email address is ju****@****ing.com
What schools did Justin Nutzman attend?
Justin Nutzman attended Living Arts College.
What are some of Justin Nutzman's interests?
Justin Nutzman has interest in Hiking, Biking, Camping.
What skills is Justin Nutzman known for?
Justin Nutzman has skills like Html/css, Seo/sem, Responsive Web Design, Photoshop, Online Marketing, Product Development, Keyword Research, Inbound Link Strategies, Social Media Marketing, Project Management, Google And Bing Webmaster Tools, Google Adsense.
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