Justin Oberman Email & Phone Number

Los Angeles, Ca, Us

Genius Scouts is a community and LinkedIn agency where unconventional founders, solopenuers and business leaders come to unlearn everything they thought they knew about thought leadership, marketing and business growth.

I am a copywriter. People who cannot write or do not want to write hire me for only one conceivable reason: to transmit to some audience a message or impression that will get them to react in a way that is to the person who hired me's advantage. In order to do that I help people and brands write things worth reading, or think of things worth writing about. Sometimes, even both at the same time.Copywriting and Creative Coach, Creative + Brand Consultant for Hire, Available for talks + workshops.

Los Angeles, Ca, Us

Designed specifically for creatives by creatives, Laetro.com is a pay-as-you-go proprietary collaborative platform that seamlessly connects businesses and brands with top-tier creative talent.

Santa Eulària Des Riu, Illes Balears, Es

Tediophobes is a Howard Gossage inspired creative problem solving consultancy for people, brands and companies that aren't getting what they need from specialists because what they are missing is the big picture.Marketing agencies know how to build marketing campaigns. But that doesn't mean a marketer is necessarily the best person to consult whenyour problem is, for example, increasing chair lift operator profits on the spring and summerThe marketer will tell you to create a campaign about the health benefits of hanging out at the top of a mountain, and he’ll show you how to do it. But maybe you don't really need a marketing canpaign. Maybe the best solution is to open a 5 star restaurant and nightclub at the summit. A marketing agency isn't likely to take that approach. But a Tediohobe is. And that's what Tediophobes does:Bringing together a bunch of imaginative amateurs who can take an overall view of any problem.

Marketing brokers and agency stockers.We help brands find the marketing and/or creative solutions they need. We help agencies stand out in a sea of sameness.

Paris, Fr

Scality, Bolle Safety, New Business.

Los Angeles, Ca, Us

Generate Life Sciences, Cord Blood Registry, Community Colleges of Los Angeles, LastPass(also worked a little on PayPal & Experian TikTok campaigns)

I use all the the extra knowledge I accumulate as a copywriter to write, research and verify thousands of questions for trivia apps, shows, websites, periodicals and quiz databases.

Cleveland, Ohio, Us

Cleveland Clinic, GetGo, ACCO, New Business

New York, Ny, Us

Hershey's (Whoppers Candy). Now ask me how I got the gig.

Here's the shpiel.Whether it's with a click or a smile (or both), I'm a senior-level advertising copywriter, and content strategist with a knack for creating the kind of brand stories, content "gamification" and cheeky/satirical messaging that moves both people and products. What I love most about my job is the ability to collaborate with cool people to conjure up creative solutions for brands.With over 10 years experience I prefer to inspire rather than dictate. As a senior creative, I've lead teams of copywriters, content and product managers, UX and graphic designers, front-end developers, and video producers... I believe strongly in treating every member of my team exactly how I would want to be treated and translating that level of attention to the consumer. Beyond TVC's & taglines, my specialties include • new business pitches • web & interactive copy• experiential• brand messaging• content strategy • Direct Marketing copy (especially email and Facebook Ads)• Game shows• Crypto & ICO launches• and writing. Lots and lots of writing•Agencies: CP+B, Drumroll, Davis Elen, Crypto Media Group, Quigley-Simpson, Phenomenon, The Woo, Contend, Mosaic, Razorfish, Euro RSCG, MotherNY, EO Interactive, Bocca Digital, Lesli Ink, Bancs Media, and Street Attack•Brands: Hershey’s, Spartan, Fannie Mae, Capital One, GreatCall/Jitterbug, Kiddie Academy, Chase Marriott Rewards, Chase Freedom, Intuit, Lenovo, Motorola, DeLonghi, Microsoft, Oracle, Welches, PlutoTV, Google, Citibank, Target, Verizon, Jaguar, Commonwealth Bank Australia, Virginia Lottery, Clearasil, AOL, Gagosian, COLD-EEZE, Blackwing Pencils, YINC, Pura D'or & 2-Minute Club, Caffe Furia, I am Yusani.

Austin, Tx, Us

Capital One, Fannie Mae

Beverly Hills, California, Us

Combining Madison Avenue storytelling and Hollywood quality production to help brands make their products perform better for e-commerce, Amazon and elsewhere.

Los Angeles, Ca, Us

Chase Freedom, Chase Marriott, Chase United

Los Angeles, Ca, Us

Intuit (Super Bowl, Snapchat & SXSW activations)

Los Angeles, Ca, Us

Brand: Lenovo Products: Lenovo Mirage VR Headset & Camera launch, ThinkSmart Hub 5000 launchWhat I Did: Taglines, Headlines & TVC

Los Angeles, California, Us

•Storytelling for Microsoft, Deloitte, Oracle, Verizon go90, Walmart, Welch's Nothing But The Fruit & GoMagnus. •Creative lead for all New Business, successfully pitching brands like StarKist, Amex Travel, Uniqlo, Red Bull, Good Idea Drinks, Air Alaska, Citi, Uber & Paribas Open.

West Hollywood, California, Us

Brand Messaging and social media voice and tone for the hottest Free TV app on the market.

My main job was to strengthen the relationship between consumers, barbers, and the Layrite brand. To do this I develop all the email, blog, web and social copy while upholding Layrite's unique brand voice and editorial guidelines. I was also in charge of copywriting across the brand from product packaging to collateral. • Created unified brand voice, developed brand brief around the product being "A Man's Best Kept Secret,” created companies first content calendar, managed new website creation and wrote new product descriptions resulting in increased sales, • Created cross-functional campaigns that broke company social media and sales records for new product and brand launches• Improved email open rates by 3.2%, developed companies first email onboarding series for B2Bsales cycle resulting in a vast increase in partnership retention • Revamped social media and blog strategy, increasing engagement and sales across all channels; created Snapchat strategy; increased Facebook edge rankings by over 200% in a 3 month period

El Segundo, California, Us

Managed a 350K brand market research study and created an agency-caliber ad campaign promoting the launch of membership rewards brand Swagbucks, which helped secure $60MM in VC funding; turned impersonal, “salesy” website of pre-existing program into an inviting source of fun and entertainment via games and other addictive content.• Wrote the tagline "Put Cash Back In Your Pocket"• Encouraged brands to let us handle their digital ad placement (beyond Swagbucks participation) with off-the-beaten-path banner ads – won Pepsi, Staples, Hearst and National Geographic; for Staples, devised daily Instagram doodle contest for back-to-school.• Revamped social media and blog strategy, increasing traffic and participation by 150% in two months with 1 on 1 communication & such content-driven programs as:• Swaganigans: Created word games that boosted Swagbucks blog traffic/participation 210%, including a challenge (coin a phrase that generates zero results on Swagbucks search engine) that contributed to 15% increase in overall member retention; revved member blog engagement by 70% with sticky satirical series. • SwagHook: Increased Twitter referral traffic 32% by enticing members to promote Swagbucks via themed “hooks” -- plug Swagbucks in, say, the voice of Darth Vader; prizes were awarded for originality as well as traffic and referrals generated through member’s own unique referral links. • I Spy: Juiced Twitter traffic 120% with trivia game using Swagbucks Search; presented members with a question in the form of the children’s game I Spy and a link to a search-results page, with contestants having to find the answer or a link to it on that page.

El Segundo, California, Us

As Senior Copywriter I was responsible for the conceptual development and creative brand deliverables around Prodege and its suite of brands, with particular attention to Swagbucks.com.• When partners objected to members’ earning points simply by watching videos, I led a rebranding of the video program as a source of discovery and enrichment, not just incentives; program use doubled in 90 days, tripling revenue, which preserved partner base and attracted new brands.• Instigated marketing campaign that attracted 1000 new profitable members in the time period of one month, on a shoestring budget.• Developed an email campaign for on-boarding, seasonal sales programs and other promotions resulting in a 3.2% increase in open CTR rates.Areas of copy responsibility included:Brand Advertising, Direct Marketing, Video Scripts, Interactive User Experience, Email, Brand Partner Campaigns, Retention Marketing

Stockton, Ca, Us

Relaunched the Blackwing Pencil. http://www.justinoberman.com/#/black-and-white/

London, England, Gb

Google, Commonwealth Bank Australia, Gagosian, Target, Animal Magazine

New York, Ny, Us

Provided creative direction and strategy services to clients using the world’s first mobile lock-screen application. The average results produced over 90 minutes a day of pre-iPhone mobile engagement. Clients: Bravo, CBS, Nokia, MTV, Weather Channel, Google

Independent mobile marketing consultant working across disciplines.

If the insurance brokerage was a hand, I gave it jazz fingers.

Framingham, Ma, Us

As Mobile Evangelist at Rave Wireless, I helped colleges and universities adjust to the new age of mobile technology on behalf of Rave Wireless.

Assistant debate coach for top 10 nationally ranked high school policy debate team.Prepared debaters for debate strategies and traveled with them to debate tournaments all over the country.

Advertising

Continuing Education, Graphic Design & Advertising

Master, Philosophy

Ba, European Cultural Studies, Philosophy, Sociology

High School Diploma