As the Online Operations Manager at We Can Source It, I am tasked with overseeing and enhancing the operational efficiency and profitability of our e-commerce platforms. My primary focus is on scaling direct sales and managing extensive marketplace operations. Here are some of the key achievements and responsibilities of my role:E-commerce Growth: Spearheaded initiatives that resulted in a tenfold increase in direct website sales, growing from £100K to over £1M annually within three years. This growth was driven by strategic enhancements in site usability, targeted Google advertising campaigns, and refined SEO practices to boost organic search visibility.Marketplace Sales Management: Collaborated with an offshore team to streamline operations and expand our presence on Amazon, leading to a substantial increase in sales to nearly £10M annually. My role involved optimising our marketplace strategy, overseeing inventory management, and ensuring pricing competitiveness across all listings.Operational Efficiency: Implemented Linnworks as our central system to manage order processing, and customer service workflows. I am continuing to work on integration of stock management with a view to significantly improved operational workflows, reducing overhead and increasing our ability to scale.Data-Driven Strategy: Utilised advanced data analytics to monitor performance metrics and identify growth opportunities. Regularly adjusted marketing strategies based on data insights, which involved fine-tuning our Google Advertising efforts to maximise ROI and further enhance visibility.This role has enabled me to develop a robust skill set and deep understanding of managing high-volume e-commerce operations, making data-driven decisions, and driving substantial revenue growth through digital channels.

Overseeing the online presence of a group of restaurants, bars and clubs. Role includes:• The development and creation of brand websites• Administer and train the Social Media team across all sites. • Manage advertising across several platforms, including display adverts and social advertising including Instagram, Twitter and Facebook.• Graphic design for all three brands for both print and online use. • Production of videos, using After Effects, for use across social platforms.• Maintaining online customer databases.

• Managing social media profiles for various clients in the entertainment industry. • Liaising with clients on a regular basis to discuss objectives and new ideas. • Increasing engagement across all platforms.• Dealing with external promoters to source content. • Content creation, including designing artwork (within Facebook promotable guidelines), top 3s from performing artists, and more. • Managing advertising accounts on Facebook, and creating campaigns to ensure maximum impact. • Ensure brands identities are maintained at all times. • Monitoring customer feedback and responding when required.

• Managing the online presence of the brand across Social Media, the brand website and event listing sites.• Designing and coding HTML e-flyers/e-newsletters.• Creating and sourcing relevant content, including event write ups, DJ interviews, images, and more.• Designing artwork for flyers and Social Media.• Marketing and advertising of events in the local press, Mixmag, plus on-line, across various listing sites.• Event management, liaising with venue managers, and DJs/Artists to ensure the smooth running of events.

• Developed new Social Media department from scratch for a busy PR agency with a view to working with new markets.• Created and managed social media campaigns for various clients.• Sourced content for use within assorted campaigns. • Measured results using a number of systems including Radian6, BuzzMetrics and more.• Researched potential markets for customers. • Utilised social media strategies to increase awareness of new clients.• Researching and writing daily blog articles on both the music industry and Social Media

During my time at All Saints I was responsible for the opening of stores across the country, this included the recruitment of a full team, training, and installing and maintaining company systems and standards. I also managed problem stores, bringing them back in line with company expectations and trading at a profit.