Launches and scales DTC ecommerce brands on Amazon by developing tailored content and implementing data-driven SEO and PPC strategies, resulting in significant revenue growth.📈 Increased revenue for eye care brand Rain by 241% within 60 days.☕ Launched coffee brand Making Coffee, achieving 650 sales and $11k in revenue within 30 days.Advertising and Brand AwarenessLeverages sponsored product, brand, and display ads to generate brand awareness, increase revenue, and improve organic keyword ranking.💰 Generated $1 million in ad revenue for BumpandBeyondDesigns with a 4.6 ROAS over a two-year period.Conducts competitor research by analyzing product listings and social media to understand customer sentiment and evaluate branding, developing strategies to gain a competitive edge in the market.Performs keyword research using Helium10 and Semrush, following established SOPs to identify optimal target keywords for product listings.Successfully worked with brands in Germany, France, the UK, North America, Australia, Italy, and Spain.

As a Marketing Specialist at Equinosis, I led global B2B marketing initiatives across Europe, Asia-Pacific, North America, Africa, and the Middle East, generating $2.3M in revenue over 24 months. Key achievements include:Executing targeted email campaigns using Mailchimp for a 25-stop training initiative in Australia and New Zealand, achieving a 60% open rate and a 44% conversion rate, resulting in $425k in revenue from attendees.Increasing Average Order Value (AOV) by 24% and Customer Lifetime Value (CLV) by 28% through promoting annual support subscriptions and generating awareness around software updates and tablet upgrades.Using GIS tool ArcMap to identify top-performing and underperforming markets, enabling more targeted marketing efforts and achieving a 34% increase in Marketing Qualified Leads (MQLs).

Contributed to generating $750k in revenue within the first year by securing a key client, o2Cool, through effective cold calling, lead generation, and negotiation strategies.Performed PPC campaign audits for brands with monthly ad spends between $1k and $3k, formulating data-driven strategies that significantly enhanced revenue while reducing costs.Implemented successful prospecting techniques, including cold calling and targeted email campaigns, to secure authorized reseller agreements with brands on Amazon.Developed and refined standard operating procedures (SOPs) aimed at optimizing lead generation and prospect meetings for virtual assistants, enhancing overall operational efficiency.