Justin Ratcliff's Location
Lexington, Kentucky, United States, United States
About Justin Ratcliff
I have wide-ranging experience but specialize in outbound marketing, go-to-market strategy, and the craft of cold outreach. I have hands-on involvement in scaling a startup, working my way through the SDR, Team Leader, Team Manager, and Director roles in a remotely working team that grew from 10 to 150 over the course of 2 years. I have authored extensive scalable standard operating procedures, ran ample sales development training, conducted 100+ SDR/TL/TM interviews, and am a constant student of the craft. I am confident in leadership roles and strive to be an example for others in everything that I do. My goal is to make the day better for those around me. I enjoy the act of public speaking and consider myself an excellent communicator. I have deep experience collaborating in a workspace at global scale and welcome learning from others in all forms. While earning my degree, I became adept in behavioral learning and have an understanding of the processes that play a part in individual decision making. Comprehending the patterns that make up human behavior is ever-growing in importance, and when paired with the technologies at our disposal today, can be the difference in a successful vs. failed experience for a client or employee. I use the lessons that I learned through my time working in the mental health field on a daily basis, and it has made me a better business professional as a result.
Justin Ratcliff Work Experience Details
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Gtm LeadElto DialerLexington, Ky, Us -
Gtm LeadVogent Aug 2024 - PresentVogent (vogent.ai -- formerly Elto AI) is a humanlike, low-latency, customizable voice AI for enterprise.We are full-service, and work directly with your call centers to develop an AI that speaks just like your agents do. We have deployed solutions for large companies in healthcare, staffing, logistics, pharmaceuticals, market research, travel, and more, saving tens of millions of dollars on call center costs while increasing customer metrics (e.g. CSAT) significantly.Think we could work for you? Find time at http://calendly.com/elto/elto_get_started, or reach out to j@elto.ai for a consultation. -
Gtm LeadElto Dialer Aug 2024 - PresentSan Francisco, California, Us -
ConsultantCass Sep 2023 - PresentSan Francisco, California, UsMaking quality mental health care affordable & accessible for anyone. -
MemberRevgenius May 2022 - PresentNew York, UsThe RevGenius community is a great global network of business professionals. As a member, you gain access to job postings, job search resources, sales threads, marketing threads, tools/software threads, event postings, and more. Join (it's free) and introduce yourself! https://vrlps.co/vhw5mr0/cp -
Business Development ConsultantSelf-Employed Jun 2022 - Aug 2024Providing training and operational services surrounding cold outbound campaign management and customer experience management. Projects have included but are not limited to: Persona Identification & Messaging Training Deck, Campaign Management Internal Experience Gap Analysis, Customer Timeline Experience Gap Analysis, Cold Email Copywriting Workshop, Tech-Stack Review, Brand Management Workshop, Internal Messaging/Pain Point/Value Matrix Review, Ideal Customer Profile Workshop, Contracted Cold-Calling, Team Training Appearances, Marketing Playbook Creation
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Director Of Affiliate MarketingRecruit Rockstars Jan 2023 - Mar 2023Chicago, Il, UsBuilt and launched an affiliate marketing program from the ground up. This role required me to do significant market research into b2b specific affiliate practices before operationalizing the mechanisms required to make the program work. Although we ran everything through the ReferralRock platform, copywriting was essential at almost every stage. Each end-user action typically had an outbound message associated and the web pages had to be branded. The member sign-up approach was no different from outbound business development. Outside of building the operations for the program, I also created a system of outreach similar to that of a regular outbound sales process. I would contact individuals through an email/phone/text sequence, conduct a demo, and then have them agree to apply to the program. From there I would qualify the individual and then move on to onboarding. I also created an affiliate marketing playbook that was distributed to all new members explaining more about the program along with additional marketing and copy material. The program was launched and running successfully. -
Business Development ManagerRecruit Rockstars Oct 2022 - Jan 2023Chicago, Il, UsShortlist, by Recruit Rockstars, delivers 10 high-qualified candidates in just 10 days. 10x faster and 10x cheaper than Headhunters. Passive job-seekers that are employed but open to new opportunities; the rockstars you want but can't find through job boards. -> Tell us about your ideal candidate, approve a few of your perfect fits, and receive 10 names in 10 days. It's that easy. It's that quick. It's that effective. Learn more about the recruiting process in Jeff Hyman's bestselling book "Recruit Rockstars", found at recruitrockstars.com. If you want to experience the future of talent acquisition (and budget management) send me a DM! Your first Shortlist is half-off!
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Director Of Global Operations StrategyCience Mar 2022 - May 2022Denver, Colorado, UsDuties included but not limited to authoring SOPs (50+ in my time with CIENCE), operational KPI upkeep (built and maintained an advanced excel sheet), strategic project management, workforce management, budgeting, purchasing, NPS // Customer Success tracking, efficiency planning, data auditing (in 100+ sub-industries), and operational training. -
Director Of Sales Development OperationsCience Sep 2021 - Mar 2022Denver, Colorado, UsOversaw all day-to-day activities in the US-Based SDR office. From the time I first took a leadership position to the end of my tenure in this specific role, I was an integral part of scaling our 20 person team to an office of 150 employees. I helped build the framework for that growth with scalable processes and consistent training on the craft of cold outbound. During my time as the leader of the largest US-Based department, CIENCE received the following awards: - Clutch Top 100: #1 Top Lead Generation Companies (22'), #40 Fastest Growth (22'), #9 Sustained Growth (22'), Top Voice Services [#1 in both Lead Gen Services & Outbound Call Centers] (21')- UpCity: National Excellence Award (22')- Comparably: #47 Best Operations Team (22'), #50 Best Global Company Culture (22'), # 69 Best Company Outlook (22'), #32 Best Company Culture (21')- Great Place to Work - Certified (21'/22')- Digital.com: Call Center Service Award (21')
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Csd Team ManagerCience Feb 2021 - Sep 2021Denver, Colorado, UsIn this position, I managed a group of Team Leads that oversaw and individually trained SDRs. I provided weekly office-wide trainings on cold-calling, outbound strategy, account "red-flag" identification, and the psychology behind sales development. I led our daily morning stand-up meetings and implemented a plethora of changes inside of the SDR process. This role was hands-on with struggling accounts that had entered into churn status and required consistent client specific data auditing. Also, during this period of time, I implemented and onboarded the Orum parallel assisted dialing platform into our outbound calling operations. Depending on the SDR and their specific data sets, we saw anywhere from a 1.5X to 2X increase in dial output.
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Us Sdr Team LeadCience Oct 2020 - Feb 2021Denver, Colorado, UsThis was a client facing role that heavily relied on the presentation of bi-weekly data reports. I also managed a team of 24 SDRs that required handling a book of business spanning 70+ accounts. I held bi-weekly 1:1s with each SDR, conducted individual training/coaching, taught the team how to dissect account data, and implemented changes to the different inputs of a campaign. I worked closely with the Campaign Strategy team to rework copywriting in scripting/templating and crafted tailored approaches depending on each SDR's style/acumen. I became very adept at the engagement platform SalesLoft during this time period, as it was a major portion of my daily tool usage.
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Sales Development RepresentativeCience Jun 2020 - Oct 2020Denver, Colorado, UsMade 200+ click-to-dial cold-calls (no Parallel Assisted Dialer assistance) per day representing a myriad of solutions across multiple industries. As a MoM top performer (meetings/appointments booked, activities made, positive reviews), I was able to succeed inside of multiple markets with clients that offered vastly different products. I have an exceedingly positive outlook on the Sales Development Representative role as a whole, and believe that it can be a career choice for many. With the right mindset, technology, and focus on the craft, anyone can use the SDR role to set the foundation needed for a successful career in or outside business.
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Mental Health Associate, Central Kentucky Recovery CenterUk Healthcare Jan 2019 - Jun 2020Lexington, Kentucky, UsI helped individuals deal with substance addictions/abuse, suicide risk, and stress management while assisting to find community supports, acceptable housing, and work towards repairing social relationships. Upon admission of a primary client, I conducted a psychosocial assessment, a DLA-20 functional assessment, a substance use assessment, activity assessment, suicide risk/self-harm assessment, constructed a clinical formulation, and a recommended diagnosis. During their stay I provided face-to-face consultation in order to develop and implement a personal recovery plan using evidence-based practices. I increased psycho-education about the nature of their illnesses through 1-on-1 sessions and group modules. (Group modules taught thus far include: Symptom Education, Applied Psychology, Eco-Therapy, and Creative Journaling.) I worked directly with outside agencies (Mental Health Court, Drug Court, ACT Team, DIVERTS Team, NAMI Lex, SSI Office, Health Care Appointments, etc.) in order to maximize the client’s therapeutic potential by increasing their support system. {As a shift preceptor I was responsible for training new employees during their orientation period. As a member of the Infectious Disease Control Committee I have designed trainings, created procedures to increase safety, and supervise acceptable hand washing techniques.} -
Specialty Sales & Online OrderingJcpenney Feb 2017 - Dec 2018Plano, Texas, UsIt was a commission-based on-site B2C closing position that required extensive product knowledge, rapport building, active listening, time management, post-sale relationship management, task optimization, customer service skills, public interaction, and great organization. I sold appliances, mattresses, and window coverings. -
Merchandising ManagerPetsmart 2015 - 2017Phoenix, Arizona, UsManagement position that required public interaction, report keeping, event planning, customer service, money counting, customer de-escalation, and associate supervision. -
Contract Laborer - Coal SamplingVanguard Solutions Inc. 2011 - 2014Required travel to coal mines in the Eastern and Midwestern portions of the United States, collecting samples from these sites, along with laboratory testing of collected samples. Coordination and cooperation with the management at each site was imperative (task scheduling, communication, relationship building, and emphasis on our services).
Justin Ratcliff Skills
Leadership
Customer Experience
Behavior Management
Team Building
Start Ups Management
Applied Behavior Analysis
Google Sheets
Cold Calling
Start Ups
Outbound Marketing
Data Analysis
Sales Operations
Business Development
Communication
Active Listening
Standard Operating Procedure
Stress Management
Team Management
Team Leadership
B2b Marketing
Lead Generation
Operations
Predictive Dialers
Microsoft Office
Relationship Building
Sop Authoring
Sales And Marketing
Sop Development
Call Center Architecture
Microsoft Excel
Supervisory Skills
Budget Management
Sales Funnel
Time Management
Go To Market Strategy
Behavioral Consultation
Market Analysis
Decision Making
Multi Channel Marketing
Business Process Improvement
Business Strategy
Call Center Development
Inbound Marketing
Script Analysis
Salesloft
Marketing Strategy
Written Communication
Orum
Behavioral Intervention
Justin Ratcliff Education Details
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University Of KentuckyPsychology
Frequently Asked Questions about Justin Ratcliff
What company does Justin Ratcliff work for?
Justin Ratcliff works for Elto Dialer
What is Justin Ratcliff's role at the current company?
Justin Ratcliff's current role is GTM Lead.
What schools did Justin Ratcliff attend?
Justin Ratcliff attended University Of Kentucky.
What skills is Justin Ratcliff known for?
Justin Ratcliff has skills like Leadership, Customer Experience, Behavior Management, Team Building, Start Ups Management, Applied Behavior Analysis, Google Sheets, Cold Calling, Start Ups, Outbound Marketing, Data Analysis, Sales Operations.
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