Blackpanda is Asia's leading local cyber incident response firm, dedicated to delivering world-class digital emergency response services and insight tools. We help orgs strengthen their cyber resilience and secure their digital operations by supporting them with incident response delivered by local experts and providing advanced analytical tools to empower self-diagnosis and defence against cyber attacks.

Squadspot is the best gun club membership system and shooting range management software to streamline your administration, add value to your members and meet reporting requirements.

Smokeball is the leading Australian legal practice management software, with automatic time tracking, document automation, law society approved billing, and everything you need to help run your best law firm.

Leading the strategy, execution, and iterative improvement of multiple high-value digital conversion points. Focusing on the online customer experience and user experience for PatientPop digital properties across the end-to-end buying journey.During this time PatientPop merged with Kareo to become Tebra. I was responsible for defining the digital experience strategy behind migrating our prospect-facing assets to a new brand with minimal disruption to revenue generation, incoming leads… Show more Leading the strategy, execution, and iterative improvement of multiple high-value digital conversion points. Focusing on the online customer experience and user experience for PatientPop digital properties across the end-to-end buying journey.During this time PatientPop merged with Kareo to become Tebra. I was responsible for defining the digital experience strategy behind migrating our prospect-facing assets to a new brand with minimal disruption to revenue generation, incoming leads, SEO and brand experience. Show less

Responsible for the overall PatientPop brand creative. I worked closely with Product Marketing, Demand Generation, Creative Services and R&D teams to insure our visual foundation was robust, consistent and functional across digital marketing products and tools including corporate websites, landing pages and other various touch points. My role also was co-responsible for customer acquisition strategies and growth tools alongside the Product Marketing and Demand Generation teams… Show more Responsible for the overall PatientPop brand creative. I worked closely with Product Marketing, Demand Generation, Creative Services and R&D teams to insure our visual foundation was robust, consistent and functional across digital marketing products and tools including corporate websites, landing pages and other various touch points. My role also was co-responsible for customer acquisition strategies and growth tools alongside the Product Marketing and Demand Generation teams. Activities included: workshopping new ideas and strategies to generate demand and leads, scoping and planning team activities (Alongside the Creative Services Manager), Visual and UX design of digital assets, Working with digital marketing teams to variant test concepts and iterate towards increased conversion rates. Show less

It was my role to evangelise UX and Agile methodologies to the product and delivery teams. As well as develop a frictionless design to delivery workflow. This was critical as the role started with me being a UX team of one working with 25 engineers. My role involved undertaking customer development, usability studies and creating the necessary artefacts (including writing agile user stories) to deliver phased, iterative value to the customer. We were a very small design team within a startup… Show more It was my role to evangelise UX and Agile methodologies to the product and delivery teams. As well as develop a frictionless design to delivery workflow. This was critical as the role started with me being a UX team of one working with 25 engineers. My role involved undertaking customer development, usability studies and creating the necessary artefacts (including writing agile user stories) to deliver phased, iterative value to the customer. We were a very small design team within a startup experiencing rapid growth. This experience has given me a deep understanding of the change management and challenges that come with integrating a growing design and UX team into a rapidly growing startup. Show less

As one of PatientPop's first hires, I worked closely with the founders on the initial MVP of the application to aid in the early validation of the business. PatientPop has now merged with Kareo, a leading EHR to become Tebra and now employs 1000+ people. At the time PatientPop was listed as one of L.A's fastest-growing startups for multiple years running. Having secured over 100M in funding. This role was primarily product management but included many product and ux design activities. It… Show more As one of PatientPop's first hires, I worked closely with the founders on the initial MVP of the application to aid in the early validation of the business. PatientPop has now merged with Kareo, a leading EHR to become Tebra and now employs 1000+ people. At the time PatientPop was listed as one of L.A's fastest-growing startups for multiple years running. Having secured over 100M in funding. This role was primarily product management but included many product and ux design activities. It involved working closely with our CEO, product managers, designers, technical leads and other departments to clarify our vision, prioritize our roadmap, uncover opportunities, break down work into minimal value and phase multiple programs of work across different development streams. I played a key role in shaping the early direction, delivering the initial value to the market and defining product/market fit. Show less

The start of my journey working with the founders of PatientPop as a freelance ux strategy consultant.

Helping organisations with UX strategy, product management, innovation and growth.

Known as 'Jobvibe' before becoming Heelix. I was involved in various product strategy and ux initiatives.

Neo was a global product innovation company and was sold to Pivotal Labs in early 2016. Neo helped clients invent and launch compelling mobile and Web products, with a focus on creating customer value and business success.I headed up product and design for Neo Innovation Singapore. I was the lead product consultant on various projects for different organisations. My role included:- Building and improving design literacy across the SEA org - Advocating for a design lead… Show more Neo was a global product innovation company and was sold to Pivotal Labs in early 2016. Neo helped clients invent and launch compelling mobile and Web products, with a focus on creating customer value and business success.I headed up product and design for Neo Innovation Singapore. I was the lead product consultant on various projects for different organisations. My role included:- Building and improving design literacy across the SEA org - Advocating for a design lead approach across all consulting engagements- Advised clients on design thinking, lean UX and agile methodologies. (Clients included: Singapore Gov, Samsung, and Various other growing startups)- Ran customer development and research programs.- Undertook various problem-framing, discovery and validation experiments- Inception and ideation workshops- Determining minimum releasable products (or MVPs), working closely with engineers on iterative delivery.- Discovering, determining and improving the UX/CX of new and existing products.- Collaborating with designers from Ideo and Thoughtworks on the first iterative Agile-released software for the Singapore Government (This resulted in winning the Gov Insider Asia 'Best UI and UX Design' award 2016. Read more here - https://www.tech.gov.sg/media/technews/winning-gov-innovation) Show less

MYOB an Asia Pacific market leader in accounting and business management software. I was involved in different programs of work across different departments. I worked closely with product managers, engineers, sales/marketing and executives in an Agile environment to clarify and unify the customer experience across (at the time) a siloed suite of desktop and cloud products. I played a key role in determining the strategy and onboarding experience to migrate MYOB's desktop products and the data… Show more MYOB an Asia Pacific market leader in accounting and business management software. I was involved in different programs of work across different departments. I worked closely with product managers, engineers, sales/marketing and executives in an Agile environment to clarify and unify the customer experience across (at the time) a siloed suite of desktop and cloud products. I played a key role in determining the strategy and onboarding experience to migrate MYOB's desktop products and the data held within them to a 'cloud accounting' solution. Show less

Throughout my career, I have had the opportunity to work with a range of companies in Australia, Europe, Asia and North America on various projects. The work I started with was on a freelance basis and focused on graphic and digital design. I now advise *select* startups and digital agencies on product management, design, innovation and delivering software.In the early years, the successful client base I gathered whilst working as a freelancer allowed my agency Big Click, to start… Show more Throughout my career, I have had the opportunity to work with a range of companies in Australia, Europe, Asia and North America on various projects. The work I started with was on a freelance basis and focused on graphic and digital design. I now advise *select* startups and digital agencies on product management, design, innovation and delivering software.In the early years, the successful client base I gathered whilst working as a freelancer allowed my agency Big Click, to start operating with an already consistent and profitable pipeline. Show less

DTDigital is part of the Ogilvy and Mather group and an award winning digital agency. My role as UX Architect primarily consisted of qualitative research, requirements gathering, ideation, user testing, wire framing, prototyping and customer journey mapping. I had the opportunity to work with a skilled team and a range of well known clients. [ www.dtdigital.com.au ]

e-conomic is a leading SaaS cloud accounting application in Europe. I worked in an Agile environment and closely with the UX team, product owners, engineers and developers to improve the experience within e-conomic's current products. During this role I also was a key player in e-conomic launching their next generation invoicing service Debitoor. [ www.e-conomic.com | www.debitoor.com ]

Big Click Studios was a digital agency specialising in strategic design, application development, online marketing and branding.I co-founded the company which started operating in 2008 with my business partner Dean Collins. Within two years we had a client base of over fifty and a team of five fulltime and three part-time staff members.My role as Creative Director involved building our client base, setting up the company brand, website and marketing material. Initially, all… Show more Big Click Studios was a digital agency specialising in strategic design, application development, online marketing and branding.I co-founded the company which started operating in 2008 with my business partner Dean Collins. Within two years we had a client base of over fifty and a team of five fulltime and three part-time staff members.My role as Creative Director involved building our client base, setting up the company brand, website and marketing material. Initially, all creative design for web and print, marketing and SEO was undertaken by me. Later I would oversee our team of designers and work with external contractors where needed. One of the key elements of building Big Click to the level where we could expand our team, was the successful search engine ranking of our website. Our success with SEO became one of our stand-out points of difference, when comparing our work to some of our competitors. It was our major source of incoming business.We were commissioned by a number of companies to solve a variety of problems. The projects we undertook included web application development, web design, branding, packaging & print design, online marketing and social media planning. As we grew, I managed up to 20 projects at one time and ensuring our workflow was consistent and running smoothly became a major part of my role. My ability to manage the different issues and expectations between our designers, developers and clients, through all stages of the projects was one the key learnings from my time with Big Click. Show less

HGWS Digital Media is a leading Sydney based Web Design and Digital Marketing Agency. This position was on a consultancy basis. My role here was to undertake all design and front-end coding for the company. I would liaise with clients and take the project through from start to finish working closely with the small team and the company director.

YouPlay.com is a leading Australian community based casual gaming website providing a variety of online games and puzzles. I created the initial business model and product roadmap. I was responsable for all design, user experience and user interaction whilst also keeping the site content fresh, increasing traffic and promoting the games through internal advertising, SEO and PPC campaigns. I also work closely with a small team of developers to improve our self made games and come up with new… Show more YouPlay.com is a leading Australian community based casual gaming website providing a variety of online games and puzzles. I created the initial business model and product roadmap. I was responsable for all design, user experience and user interaction whilst also keeping the site content fresh, increasing traffic and promoting the games through internal advertising, SEO and PPC campaigns. I also work closely with a small team of developers to improve our self made games and come up with new features. I came up with the first Flash game designs and built them which got the site started. I also developed the site brand, designed the logo, website design, layouts and site navigation.This role includes working closely with a team of six people and acting as team leader to manage additions, developments, promotions and the day-to-day running of the website. Show less

WeWeaveWebs was an internal initiative of my previous employer, Lovatts Publications. Lovatts had a small online team and were able to increase revenue by providing web design and development services to external companies. I was involved in starting this company and turning into a profitable business. In this role I acted as Senior Designer and Project manager. I supervised a team of 3 designers and 2 programmers taking jobs through from client liaison to job sign-off. I worked on a… Show more WeWeaveWebs was an internal initiative of my previous employer, Lovatts Publications. Lovatts had a small online team and were able to increase revenue by providing web design and development services to external companies. I was involved in starting this company and turning into a profitable business. In this role I acted as Senior Designer and Project manager. I supervised a team of 3 designers and 2 programmers taking jobs through from client liaison to job sign-off. I worked on a variety of projects and helped WeWeaveWebs become one of the top web design companies on the Central Coast.WeWeaveWebs stopped operating due to the commitments of internal projects including YouPlay.com (Online casual gaming) and WebsitePuzzles.com (Online puzzle syndication). Show less

My first job working as a designer! Lovatts Publications is Australia and New Zealand's largest seller of puzzle magazines. They have over 20 publications which are sold in over 10 countries. After completing my formal training in graphic design, I was employed here working as a Graphic Designer in the art department. I designed magazine covers and page layouts. Whilst working in this role I designed and developed Lovatts first syndicated online Flash puzzle that was used for… Show more My first job working as a designer! Lovatts Publications is Australia and New Zealand's largest seller of puzzle magazines. They have over 20 publications which are sold in over 10 countries. After completing my formal training in graphic design, I was employed here working as a Graphic Designer in the art department. I designed magazine covers and page layouts. Whilst working in this role I designed and developed Lovatts first syndicated online Flash puzzle that was used for many years. Lovatts were able to grow their online clients significantly from the interactive puzzles I created. We then developed a website dedicated to online puzzle syndication. I also helped revamp the cover design style to be more engaging. This resulted in covers I designed selling record numbers of copies. Show less