My journey began in the VC/PE industry, igniting my passion for entrepreneurship. In 2011, I dove into real estate with the founding of JS2 Homes, dedicated to revitalizing distressed properties. Over five years, our strategic direct mail marketing efforts highlighted a glaring gap in the market. This prompted the launch of Open Letter Marketing in 2016, offering effective strategies and direct mail fulfillment services to the real estate industry. Today, we proudly serve thousands nationwide, earning recognition in the esteemed Fortune 5000.In 2020, fueled by customer feedback and industry insights, a new challenge emerged: the need for a comprehensive CRM solution tailored to real estate professionals. This led to the creation of Invelo in 2022, revolutionizing the sales cycle and garnering significant growth through strategic partnerships, including a collaboration with BiggerPockets. 2024 marked a pivotal moment as Open Letter Marketing expanded into the technology space with Open Letter Connect, providing seamless integration into any tech stack for automated direct mail services.Driven by my passion for problem-solving, my love for the process, and a deep appreciation for my teams, I remain committed to driving innovation and delivering transformative solutions.