Owner
Current• Owner and manager of Warwick, a boutique specializing in local designs and restyled vintage located in the Echo Park neighborhood of Los Angeles, CA. • Created, developed and planned conceptual theme for store.• Selected location after conducting comparison research of potential clientele, local demographic and anticipated merchandise. • Re-designed interior and exterior of retail space including construction of all display pieces, color palette decisions, merchandising planning… Show more • Owner and manager of Warwick, a boutique specializing in local designs and restyled vintage located in the Echo Park neighborhood of Los Angeles, CA. • Created, developed and planned conceptual theme for store.• Selected location after conducting comparison research of potential clientele, local demographic and anticipated merchandise. • Re-designed interior and exterior of retail space including construction of all display pieces, color palette decisions, merchandising planning, production, and execution as well as exterior additions including lighting, outdoor displays, sign creation and landscaping. • Researched, contacted and contracted local California fashion and accessory designers, artists and musicians for exhibition at retail space. • Buyer of all in-store merchandise including vintage clothing, locally designed items, and consignment pieces.• Hired and trained in-store staff.• Over-saw Public and Media relations director in designing website www.warwickshop.com.• Perform various outreach activities to the Echo Park community by organizing events where community members can meet, interact and enjoy sustainable and affordable fashion.• Plan, coordinate and host community development, social action and fundraising events at Warwick such as Echo Park Hospitality Night (www.ephospitality.com), Eco-in-the-Echo and Shop for a Cause. Show less