Justyna Gelard Email & Phone Number

Senior Brand Manager | FMCG Marketeer | Strategic Leader | Native Polish & Fluent EnglishWith over 8 years of experience in the UK FMCG sector, I have led the growth of iconic brands like Peroni Nastro Azzurro and Jack Daniel’s through strategic brand management, successful product launches, and impactful marketing campaigns.At Asahi UK, I led the launch of Peroni Nastro Azzurro 0.0%, now a leading player in the no/low beer category. I’ve overseen major campaigns that enhanced brand awareness and premium positioning of the Peroni brand in the UK. My work included creative projects like a high-profile TV ad revamp and managing partnerships with global iconic brands such as Aston Martin and Scuderia Ferrari.Before that, at Brown-Forman, I spent 5 years working across the Jack Daniel’s portfolio, leading the launch of their latest flavour innovation, Jack Daniel’s Tennessee Apple. I crafted award-winning campaigns, shaped the overall portfolio strategy, and enhanced the brand’s e-commerce presence, driving strong market performance even in challenging times.Fluent in both Polish and English, I’m passionate about creating brand stories that connect with diverse audiences. As I prepare to transition back to my home market in Poland by the end of the year, I’m excited to apply my international experience to a dynamic, forward-thinking organization.Let’s connect to discuss how I can help drive your brand’s success.