Juul Van De Wal Email & Phone Number

Tilburg, Noord-Brabant, Nederland

At CZ working as Requirements Engineer within the Software and Services (SenS) department in the Online Selfservice team. I make the translation between Business and IT. • Business requirements are translated and specified for the IT team in order to add the right value to the IT application.• Creation of PBI's and managing refinement sessions

Oirschot

• Started my own company to gain practical experience in the field of marketing and web design. • Development of websites and webshops where SEO and conversion techniques are implemented in the website as standard. • Execution of search engine optimization (SEO) and company visualization (house style, logo, video). This through an online marketing strategy to develop how the visitor can best be approached and can navigate through the website.

• After a migration to AEM Touch UI, strategically set up the corporate website using best practices within AEM. Goal is a scalable and flexible website for a consistent User Experience.• Contact person between the business (customer) and IT for continuing development and optimization of the system. Continuing development by translating customer requirements into IT applications. Optimization by organizing and executing the product backlog.• Developed quarterly publication process in which 5 stakeholder fields are managed.• In addition, support for content implementation for all AkzoNobel brands.

Eindhoven

Driving Digital Innovation, that's what intoAction is all about. With my role I help companies to innovate in the field of Digital Marketing and Strategy. - Working on behalf of intoAction at Signify (formerly Philips Lighting) in the DMS Web team & Marketing Automation team (temporarily)- Working on behalf of intoAction at AkzoNobel as Digital Consultant in the Corporate Communications team and DAS. Web team

Eindhoven Area, Netherlands

At Digital Marketing Support (DMS), we unburden the organisation (Signify) by organizing and executing all Signify's digital services and digital projects.• In the DMS Web team, I take care of the digital activation of the Signify website worldwide. Also owner of the DMS Web backlog for internal system (AEM) optimizations via Agile sprints.• In the DMS Email team I apply marketing automation to collect, inspire and activate leads worldwide.• As a DMS Web expert I provide support to the Investor Relations & Corporate Communications team regarding digital activation and quarterly results publication.

Moorland 3-H, 5688 Ga Oirschot, Nederland

• During the parties responsible for a section of the buffet. I worked in groups where I had to supervise up to 3 people. • I learned to work in a customer-oriented way and to remain customer-friendly even under stressful environments. At the same time to remain communicatively strong both within and outside the team.

Breda Area, Netherlands

• Performed SEO, SEA and website optimization for different clients. Such as analyzing websites and creating SEO strategies to subsequently execute them. Result: Keywords with high search volumes (>6100) reappeared in the top 5.• Project manager for some customers regarding the communication and reporting of the results achieved.• Through the weekly task as a telephonist learned to help both satisfied and angry customers and where necessary to reassure.

Breda Area, Netherlands

• Graduation thesis written about the expectations, risks and needs for purchasing a conversion optimization service (7,8). • Work performed in the areas of SEO, SEA, conversion optimization.

De Loop 2, 5688 Ew Oirschot, Nederland

• Responsible for the opening and closing of the fish shop. Responsible for the purchase of fish, the preparation of fish dishes and the sale of fish dishes. • Responsible for training and managing personnel.

Papendorpseweg 100

• SEO optimization tasks: Carried out the project "Iedere Dag de Beste Winkel (IDBW)" for datastorage products. This means that I managed my own (digital) store of which I was responsible for adding new products, improving search results and further activities related to SEO optimization. This brought important keywords back into the top 3 after an increase of 2 or 3 positions in the Google search results . • Data analysis and conversion optimization tasks: I took part in an innovation project in which I analyzed data (such as a return analysis, 'shopping basket analysis' and keyword analysis) and then made and implemented recommendations that improved the customer experience and profitability.Examples of results: +€4,40 average order value after implementation of XvY bundles. 1480% sales increase for a bundled product. -0.8% percentage points of returns after improvements through return analysis.

Master Of Science, Msc Marketing Management, 7.3

• Theoretical intensification in marketing, in which the 'Why' is central and consumer behaviour in different phases, states of mind.

Pre-Master Business Economics, Marketing/Marketing Management, General, 7.1

• Pre-master course in which I learned the basic academic and marketing skills to conduct thorough research into marketing issues. These.

Bachelor, Bachelor Of Commerce Digital Business Concepts, 8.0

• Graduated cum laude • Creative qualities developed such as ADOBE for visual communication and HTML, CSS, PHP for web development The 2.

Study Abroad, Business School, Master'S Degree, Management Program 1, 7.8

• Study abroad in Paris focusing on Finance, (International) Management and Law. • Besides school, I also developed myself personally.

Havo, Economy And Society