Executive Director, Digital Transformation, Cdo
Waltham, Ma, Us
Led Digital Transformation team at the New England Journal of Medicine. Responsible for Product IT & Agile Development, Business Architecture, Marketing Technology, Customer Experience, Enterprise Architecture and Data Analytics teams. To truly transform health care practices around the world, clinicians, researchers, and health care leaders need the most rigorous and robust information available. NEJM delivers highly valuable medical research and reviews, giving health care professionals the knowledge and evidence they need to enhance their practice.Digital Strategy Roadmap: Won support for comprehensive technology roadmap. Implemented cohesive master data strategy, enabling cross-sell across products and elimination of system and shadow IT redundancies.Business & Enterprise Architecture: Rebuilt business trust with architecture positioned as advocate to the business teams. Coached architects team on strategic direction, enabling system flexibility and utilization of common services.Agile Adoption: Restructured teams to increase Scrum team productivity. Optimized DevOps; built communities of practice mandating Product Owners as Agile champions.Transformation Leadership: Fostered community building, Digital Transformation prioritization and sense of ownership; broke down silos and integrated product roadmaps. Shared CX metrics and successes.Optimized Conversions: (Prioritized registration, subscription, and up-sell) through a comprehensive campaign strategy and the implementation of Adobe Marketing Suite.Cloud Migration: Implemented Amazon Web Services cloud-based infrastructure, ensuring enforcement and governance of corporate standards for access, security, monitoring, logging, and deployment.