Ceo
CurrentIn addition to being a proud dad to two young daughters - one in college and the other currently serving in the US Navy, John is co-founder and CEO of ShopSentric which strives to help auto dealers drive sales and productivity with innovative SaaS solutions. John is a creator of cutting edge concepts that help dealers succeed in an increasingly competitive and consumer driven environment and is considered, by many, to be a thought leader in the area of customer experience within the retail automotive industry.In today's mobile messaging driven environment, "leads" and "shoppers" are no longer synonymous. And, people choosing to message your dealership with questions, via texting, messaging services or otherwise, are often not best served when "treated as leads". They are best served when "accommodated as shoppers" - by your own knowledgeable, in-house team. At ShopSentric, we help auto dealers optimize every mobile messaging opportunity by creating great communication experiences for their shoppers.
