“Most of the problems in the world today start with our outdated and inefficient learning systems. The Learning Code opens up our eyes to a whole new world of what went wrong and how to use science to fix things. This research is a game-changer for our world.”Robert Kiyosaki, Best Selling Author; Rich Dad Poor DadAbout JW WilsonJW Wilson is the Executive Director of The Learning Code Institute, an organization considered a world leader in developing and implementing scientific-based learning programs. JW is also the author of the soon-to-be-published book Cracking the Learning Code, the culmination of over 30 years of research into the scientific bases of how to accelerate the speed of learning, motivation, and behavior change. The key finding is that each of us has a genetically implanted Learning Code, represented by over 6000 genes that must be turned on before creating long-term memory or lasting behavioral change. JW’s passion, in fact, his crusade, is to bring this essential knowledge to the world.He has developed and managed many businesses, including corporate training firms serving Fortune 500 clients such as IBM, and AT&T. In the 1990s, JW was president of one of the world’s leading accelerated learning companies. He has owned the largest media marketing firm in the Pacific, developed the country’s only holistic treatment center, was a founder of The Veterinary Institute of Integrated Medicine, and has produced over 1000 TV shows and commercials. His diverse background has placed him in Who’s Who in Medicine and Health Care, Who’s Who in Science and Engineering, Who’s Who in Finance and Industry, Who’s Who in America, and Who’s Who in the World.This comprehensive book will “break your thinking machine” about what learning is and how to create it in yourself and others. "Cracking The Learning Code" reveals the simple fact that we are designed with the biological capacity to transform ourselves and the world for the better… quickly. It offers an in-depth perspective on how our outdated learning strategies have created a world floundering in problems and why so many of us are not living up to our own expectations. Its goal is to help you accelerate the speed at which you learn so you can live a more joyful, fulfilled, and meaningful life. And, if you so choose, to use this more scientific approach to make a more significant impact on your work and in the world.