Joel Warford Email and Phone Number
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I am a high energy marketing and business development leader with deep domain experience in enterprise and cloud data center storage, networking, and management software.I am a recognized storage networking industry pioneer and entrepreneur with a track record of creating new technology product categories and high growth revenue streams. My background demonstrates proven cross-functional leadership, strategic initiative, hands-on tactical execution applied in both $1B+ corporations and early-stage technology startups.My specialties include extensive functional experience in product marketing, product line management, strategy, product planning, and business development.
Silvercloud Associates
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Executive Marketing And Business Development ConsultantSilvercloud AssociatesPleasanton, Ca, Us
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Senior Director, Business DevelopmentKioxia America, Inc. (Formerly Toshiba Memory America) Mar 2018 - PresentSan Jose, California, UsChampioned new software-defined cloud storage solution with Kioxia, a leading provider of flash memory and solid-state disk (SSD) products, targeting next generation enterprise and cloud data center infrastructure.• Maintained oversight of direct sales, strategic business development, and outbound marketing for the new KumoScale software-defined storage management product line resulting in first time access to 6 new market segments including cloud service providers (IaaS/SaaS), financials, ecommerce, telecom, media, and gaming.• Initiated new customer engagements with over 50 top tier data centers, cloud service providers, and Fortune 500 enterprises by driving targeted lead generation activities using PR, trade shows, social media, blog content. • Expanded cloud storage partnerships to ensure total ecosystem support for the KumoScale software. • Build relationships with system OEMs Dell, Lenovo, HPE and 3 regional resellers to provide certified platforms and system integration services. -
Marketing And Business Development Consultant/AdvisorAspeed Technology Usa Jan 2017 - Jan 2018Led comprehensive effort to spin-out server management product line from Broadcom to ASPEED Technology.Responsible for strategic relationships and collaboration plans with target customers including Amazon, Cisco, Dell-EMC, Facebook, Fujitsu, HPE, Hitachi, IBM, Intel, Lenovo, Microsoft, NetApp, Oracle
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Sr. Director, Product Marketing & Business DevelopmentBroadcom Limited Jul 2009 - Dec 2016Palo Alto, California, UsDirected marketing and business development for Emulex enterprise connectivity division reporting to SVP; acquired by Avago and became Broadcom Ltd; led server management (BMC) products spin-out to ASPEED (Taiwan-based).• Functioned as product owner for $200M+ Fibre Channel storage network connectivity product line targeting enterprise and cloud server OEMs; achieved 70% gross margin product line by driving new product and software release planning, product launch, product marketing, product life cycle management, pricing strategy, • Spearheaded strategy and business development activities for new NVMe products targeting cloud/hyperscale server architectures leading to new $25M+ revenue opportunity. • Executed spin-out of BMC products and owned sales and business development for enterprise and cloud system customers including Amazon, Cisco, Dell-EMC, Meta, HPE, Hitachi, IBM, Intel, Lenovo, Microsoft, NetApp, Oracle. -
Technical Advisory BoardAltior - Acquired By Exar In March 2013 (Now Maxlinear) 2008 - 2013Altior develops products to accelerate and integrate data compression and security technologies for storage and networking applications. The Altior Technical Advisory Board regularly meets with the management team, engineering, and development to discuss industry trends and future product vision.
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Sr. Director, Strategic Marketing & Business DevelopmentLsi, An Avago Technologies Company Mar 2007 - Mar 2009San Jose, Ca, UsLSI Acquired SiliconStor Mar 2007; Avago Acquired LSI May 2014, Become Broadcom Feb 2016• Delivered comprehensive long range strategic plan to exploit $100M+ growth opportunities in cloud storage virtualization, next gen data protection/security, data reduction/deduplication, flash storage and storage/network convergence• Created 5-year strategic roadmap outlining new storage technology/products to diversify LSI core business in SAS/RAID• Created business development pipeline tracking process; drove key M&A assessments for target storage companies -
Vp Of Marketing & Business DevelopmentSiliconstor Mar 2005 - Mar 2007Acquired by LSI in 2007, now Broadcom Limited• Led creation of new enterprise SAS/SATA storage product category now generating annual revenue approaching $100M • Drove customer engagement and design win closure at targeted external storage systems vendors e.g. Dell, EMC, HP, Hitachi, IBM, LSI, NetApp, Oracle• Directed financing and due diligence activities for strategic investment and ultimate acquisition by LSI• Spearheaded SiliconStor product line integration into LSI Storage Components Group
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Vp Of MarketingAarohi Communications, Now Part Of Broadcom Limited Apr 2002 - Feb 2005UsAcquired by Emulex, now part of Broadcom Limited• Revamped company vision, business strategy, market model, product definition (MRD/PRD), operating plan to focus on emerging opportunity enabling intelligent network/fabric-based storage management application platforms• Defined and initiated strategic engagements with the virtualization management ecosystem partners in virtualization and data management software• Drove inbound product management & cross-functional execution to secure major storage/system design win opportunities• Created multi-phase corporate marketing and technology evangelism plan to launch company out of stealth mode -
Additional ExperienceVarious Companies 1996 - 2002Greenwich, Ct, UsRhapsody Networks, Inc. (acquired by Brocade), Senior Director, Product MarketingGadzoox Networks, Inc. (acquired by Broadcom), Senior Director, Product MarketingAdaptec, Inc. (acquired by PMC-Sierra | Microsemi), Product Line Manager, OEM Solution Group
Joel Warford Skills
Joel Warford Education Details
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Santa Clara UniversityMarketing Management -
San José State UniversityElectrical Engineering
Frequently Asked Questions about Joel Warford
What company does Joel Warford work for?
Joel Warford works for Silvercloud Associates
What is Joel Warford's role at the current company?
Joel Warford's current role is Executive Marketing and Business Development Consultant.
What is Joel Warford's email address?
Joel Warford's email address is jo****@****tec.com
What is Joel Warford's direct phone number?
Joel Warford's direct phone number is +140839*****
What schools did Joel Warford attend?
Joel Warford attended Santa Clara University, San José State University.
What skills is Joel Warford known for?
Joel Warford has skills like Product Management, Product Marketing, Storage, Enterprise Software, Go To Market Strategy, Strategy, Business Development, Strategic Partnerships, Cloud Computing, Start Ups, Virtualization, Cross Functional Team Leadership.
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