Juan Cruz C.

Juan Cruz C. Email and Phone Number

VP Product Innovation, Management @ Cepheid
California, United States
Juan Cruz C.'s Location
San Francisco Bay Area, United States, United States
Juan Cruz C.'s Contact Details
About Juan Cruz C.

I define myself as a Builder. I build products, product-market fit, revenue traction and business development strategies. I thrill at creating goal-obsessed teams that are autonomous, fast and quickly obsolete me. I help startups find their road from technology to product and product to market, and scaleups their road to sustained growth. I am passionate about learning and shaping the future of techbiotech and deeptech, keeping the customer at the center#GtM #startups #techbio #biotech #deeptech #lifesciences #venturecapital

Juan Cruz C.'s Current Company Details
Cepheid

Cepheid

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VP Product Innovation, Management
California, United States
Juan Cruz C. Work Experience Details
  • Cepheid
    Vp Product Innovation, Management
    Cepheid
    California, United States
    View
  • Sf500
    Venture Partner
    Sf500 Jun 2024 - Present
    Argentina's largest Life Sciences Fund, dedicated to nurturing a thriving life sciences ecosystem and fostering the creation of 500 science and technology-based startups in the next decade. - Investment and portfolio management- Fund Strategy and creation- VC Network creation and management in USA for SF500 and Portcos.
    View
  • Probius
    Svp Marketing, Product And Business Development
    Probius Apr 2022 - Present
    Fremont, California, Us
    Commercial, Marketing and Product leader of an emerging SaaS AI-powered bioanalytical platform with applications in disease detection, bioproduction and preclinical studies through efficient digital twins.- Leader and owner of product strategy and tactics, including program management for instrument, consumables, software and analytics.- Leader and owner of Marketing activities, including product and corporate - Leader and owner of commercial strategy and tactics including Early Access/Limited Release- Business Development for whole application continuum including pharma, healthcare, bioproduction and academic areas.
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  • Stealth Mode Biotech
    Business Development (Fractional)
    Stealth Mode Biotech Aug 2024 - Present
    Sevenoaks, Gb
    View
  • Venture Cooperative
    Venture Fellow | Cohort 16 (Fractional)
    Venture Cooperative Mar 2024 - Present
    New York, Ny, Us
    The Venture Cooperative program and community make Laconia's investments, processes, and learnings accessible for the next generation of early stage investors. Participants participate in Laconia’s investment processes, collaborate on due diligence, hear perspectives from industry leaders, share their expertise within the community, and collaborate with early stage founders.
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  • Excelsior.Vc
    Venture Resident (Fractional)
    Excelsior.Vc Jan 2024 - Sep 2024
    Part time resident at an emerging VC firm in AI-b2b space.Helping and leading deal-flow, due diligence, and housekeeping tasks.
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  • Seer
    Vp And Head Of Customer Experience
    Seer May 2021 - Apr 2022
    Redwood City, California, Us
    Leader and builder of Customer Experience (CX), service and support teams.- Created and expanded a top performance team of support (FSE, FAS, CS) and CX specialists from 0 to 15+ reports.- Designer and owner of Seer's customer experience strategic pillar and tactics to establish customer centricity across branding, products, services and customer facing processes.Owner of GtM and commercialization readiness programs.- Responsible of early Initial GtM market motions: collaborations and limited release deployment of Proteograph's family of products (consumables, instrument, analytics, software)
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  • Seer
    Head Of Product Management, Marketing & Support
    Seer Sep 2019 - May 2021
    Redwood City, California, Us
    First Product, Marketing and Commercial Leader, of an emerging startup with a revolutionary proteomics product with applications in Early disease detection, Personalized medicine and translational research.- Designed Proteograph family product profile and development plan including Instrument, consumables and AI-powered analytical software.- Designed and Lead commercialization, hiring and infrastructure plans, including marketing, sales and support.- Lead the creation and expansion of the Product and marketing teams.- Initial Leader for customer support team.
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  • Thermo Fisher Scientific
    Director Product Management
    Thermo Fisher Scientific Jan 2017 - Aug 2019
    Waltham, Ma, Us
    Strategic and Product leader for Reproductive Health market expansion through new product introductions, successful partnerships and execution.• Product Management and Roadmap Leader, for IVD and clinical RUO products in the Reproductive Health Genomics Space• Portfolio Management and Strategic development of RH products across multiple genomics platforms and software solutions.• Managing priorities and partnerships for geographical and application expansion.• Leading and developing Partnerships and high-level collaborations• Managing, Mentoring and Developing Personnel.• $150M+ global revenue direct management accountability, with double digit growth YoY
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  • Affymetrix
    Associate Director, Product Marketing Reproductive Health
    Affymetrix Apr 2015 - Dec 2016
    Santa Clara, California, Us
    Awarded Reproductive Health Leader, for IVD and clinical RUO products in the Reproductive Health Genomics Space• Portfolio Management and Strategy development for Business Expansion• Negotiation of OEM & Licensing agreements.• Managing Regulatory priorities for geographical expansion of IVD Products for DD/ID.• Managing, Mentoring and Developing Personnel.• $65M global revenue management accountability, with 15% growth YoY
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  • Affymetrix
    Sr. Global Strategic Marketing Manager - Clinical Cytogenetic Applications
    Affymetrix Jul 2013 - Apr 2015
    Santa Clara, California, Us
    • Managed the Launch of the only FDA-cleared Whole-Genome test (CytoScan Dx Assay).• Managed the Market development for Developmental Delay/Intellectual Disabilities' (DD/ID) diagnosis using a genomics test• Managed Clinical Software development and lifecycle• Responsible for development of business and marketing strategy for Reproductive Health Applications from Affymetrix including monitoring product development, working with R&D• Managing Regulatory priorities for geographical expansion of our FDA-Cleared Product for DD/ID.• Managed, Mentored and developed a Product Marketing Manager
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  • Affymetrix
    Clinical Sales Specialist
    Affymetrix Feb 2012 - Jul 2013
    Santa Clara, California, Us
    Managed the Clinical Market and Business development in half of the European Region through:o Setting up and supporting partnerships and Reference Labso Developing reimbursement strategies and Key Opinion Leader Managemento Being responsible for contributing to budget process for sales forecasts & Regional business plans. o Developed team working with internal and external customerso Worked effectively with cross-functional teams (Marketing, AMs, FAS, etc)
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  • Affymetrix
    Field Application Specialist
    Affymetrix Apr 2009 - Feb 2012
    Santa Clara, California, Us
    Application Specialist providing pre- and post-sale technical support for Spanish and Portuguese sales force.Assisting field sales force and identifying new sales opportunities for new and existing products.Organising and delivering training and troubleshooting exercises to customers at their facilities. Organising/giving formal and informal scientific presentations to existing and prospective customers.Co-leading technical training project for the worldwide support organization.European technical lead for miRNA and re-sequencing arrays
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  • Crag
    Posdoctoral Researcher
    Crag Apr 2007 - Apr 2009
    Bellaterra, Barcelona, Es
    Postdoctoral researcher working on several project related to Circadian rhythms with high impact publications.
    View
  • University Of Barcelona
    Research Personnel In Training
    University Of Barcelona Mar 2003 - Mar 2007
    Barcelona, Barcelona, Es
    Project Management and scientific laboratory work in the area of molecular biology and genomics. Team management for Grads and PhD students. Results presentation and reports generation.Generation of new scientific cooperations.
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  • Universidad Nacional De San Martin
    Post-Graduate Student Research Assistant
    Universidad Nacional De San Martin Jan 2001 - Dec 2002
    San Martín, Buenos Aires, Ar
    Project Management and scientific laboratory work in the area of molecular biology and plant physiology. Team management for Grads and PhD students. Assistance in Biotechnology course for Master Students.
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Juan Cruz C. Skills

Leadership Product Marketing Customer Experience Team Building Cross Cultural Communication Skills Customer Relations Strategic Partnerships Molecular Diagnostics Technical Training Hplc Account Management Sales Genomics Start Ups Sales Operations Strategic Initiatives Biotechnology Business Development Post Sales Support Mentoring Life Sciences Team Leadership Team Management Customer Relationship Management Medical Devices Strategic Planning Strategy Product Lifecycle Management Molecular Biology Business To Business Oncology Strategic Leadership Marketing Product Adoption Cross Functional Team Leadership Pricing Strategy Training Product Management Go To Market Strategy Business Strategy Management Project Management Product Development Product Launch Analytical Skills Biochemistry Software Development Marketing Strategy Dna Sequencing Commercialization

Juan Cruz C. Education Details

  • Ie Business School
    Ie Business School
    Management
  • University Of California, Berkeley - School Of Law
    University Of California, Berkeley - School Of Law
    Entrepreneurship
  • Vc Lab
    Vc Lab
    Venture Capital And Investment Management
  • Universitat De Barcelona
    Universitat De Barcelona
    Pharmaceutical Sciences And Nutrition Program
  • Universitat De Barcelona
    Universitat De Barcelona
    Pharmaceutical Sciences And Nutrition Program
  • Universidad De Buenos Aires (Uba)
    Universidad De Buenos Aires (Uba)
    Implementation And Evaluation Of Health Technology Assessments (Hta)
  • Universidad Nacional De Córdoba
    Universidad Nacional De Córdoba
    Biochemistry

Frequently Asked Questions about Juan Cruz C.

What company does Juan Cruz C. work for?

Juan Cruz C. works for Cepheid

What is Juan Cruz C.'s role at the current company?

Juan Cruz C.'s current role is VP Product Innovation, Management.

What is Juan Cruz C.'s email address?

Juan Cruz C.'s email address is jc****@****eer.bio

What is Juan Cruz C.'s direct phone number?

Juan Cruz C.'s direct phone number is +140838*****

What schools did Juan Cruz C. attend?

Juan Cruz C. attended Ie Business School, University Of California, Berkeley - School Of Law, Vc Lab, Universitat De Barcelona, Universitat De Barcelona, Universidad De Buenos Aires (Uba), Universidad Nacional De Córdoba.

What skills is Juan Cruz C. known for?

Juan Cruz C. has skills like Leadership, Product Marketing, Customer Experience, Team Building, Cross Cultural Communication Skills, Customer Relations, Strategic Partnerships, Molecular Diagnostics, Technical Training, Hplc, Account Management, Sales.

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