Result Oriented professional with over 20 years of experience across Sales, Marketing, Product Planning and strategy. Key areas of strength include consumer insight mining and translation of the same to business resultsSpecialties: Business and Brand StrategyConsumer Insight miningTeam buildingDigital and Social marketingRetaisl management
Kantar Worldpanel
View- Website:
- kantarworldpanel.com
- Employees:
- 3299
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Managing DirectorKantar WorldpanelMumbai, Mh, In -
Managing DirectorKantar Worldpanel Sep 2015 - PresentMumbaiBusiness and P&L head for the Household Panel Service -
On A SabbaticalSabbatical Jun 2015 - Aug 2015BangaloreTeaching assignments at IIM Bangalore, IIM Trichy and others;Marketing organisation building support to startup organisations
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President - MarketingFuture Lifestyle Fashions Limited Jan 2015 - May 2015BangaloreOverall management of all elements of marketing across media, advertising, digital assets, promotions, loyalty programs and experience management.
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President - MarketingCafe Coffee Day Jan 2010 - Dec 2014Defined and guided the digital strategy, brand management approach and metrics for measurement of actions, initiated the CRM module, brought in a customer driven menu engineering approach, developed a team of committed and high energy professionals -
Country Manager - MarketingLenovo India Apr 2009 - Jan 2010Head Marketing and Brand Strategy across consumer, SMB and enterprise businesses -
Gm - MarketingTvs Motor Company Feb 2002 - Apr 2009Handled wide variety of brands addressing differing customer groups from urban to semi urban to rural; Defined an ethnography based product development process; Developed a revenue oriented module of mopeds by developing and marketing it as a micro commercial vehicle; Drove the media strategy for the organisation -
Gm - MktgTvs Feb 2002 - Apr 2009Worked across categories in Brand Management, Product Planning and as Head - Marketing
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Manager - MarketingTata Tea Limited Aug 1999 - Dec 2000Brand management, New Product Projects -
Senior Manager - MarketingTtk Prestige Limited Apr 1995 - Aug 1999Handled the launch and management of non stick cookware category; Went on to become leaders;Subsequently handled the entire business of cookware.
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Senior Manager - MarketingTtk Group 1995 - 1999Launched the entire range of non stick cookware in India and grew the numbers manifold by innovation around products and configurations
K Ramakrishnan Education Details
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Marketing, Finance -
Ac Tech, ChennaiChemical Engineering -
Chemical Engineering
Frequently Asked Questions about K Ramakrishnan
What company does K Ramakrishnan work for?
K Ramakrishnan works for Kantar Worldpanel
What is K Ramakrishnan's role at the current company?
K Ramakrishnan's current role is Managing Director.
What schools did K Ramakrishnan attend?
K Ramakrishnan attended Bharathidasan Institute Of Management Tiruchirapalli, Ac Tech, Chennai, Anna University.
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K Ramakrishnan
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