Kurt is President of K2 Communications (www.k2-com.com), the Philadelphia region's leading brand marketing firm, and has over 30 years experience with the strategic development and tactical implementation of multi-faceted, fully integrated brand portfolio strategies that have created relevance, differentiation, energy, and leverage for many of the Philadelphia region’s Consumer, B2B, B2C, Technology, and Healthcare masterbrands including Bell Atlantic, Lucent Technologies, and Yuengling Brewery. Under his leadership, K2 Communications has developed and strategically managed brand marketing communications plans that resulted in increased awareness, loyalty, and sales for companies including Aria Health, ARAMARK, Bankers’ Information Network, ClearPoint Resources, Coppertone Sport Sunglasses, Covance, Doylestown Hospital, Draeger Medical, First Flavor, Hamamatsu Photonics, Majesco Mastek, NMS Labs, NRG Energy, Springside School, The Philadelphia Opera Company, TouchPoint Customer Communications, and Winter Walking. Kurt is a graduate of Vassar College in Poughkeepise, NY and has an MFA in Fiction from Goddard College, VT. In 1998 he was honored as the Bucks County, PA Poet Laureate. His short stories and poems have been published in a variety of literary journals and magazines. He has recently completed a novel-in-stories titled, "There's Nothing Here We Like."Specialties: Branding, Brand Strategies, Brand Differentiation, Brand Positioning, Brand Marketing and Advertising Plans, Brand Identity, Brand Design, Creative Brand Development.Fluent in GermanCreative writing: published poet and authorTeacher: teacher creative writing and tutor of elementary school children