Kenny Tan 陈进光 Email & Phone Number

Singapore

Singapore, Singapore

Singapore, Singapore

Singapore, Singapore

- Analyse and develop sales & marketing campaigns and activities and pro-actively identify opportunities in the market.- Identify challenges and emerging issues faced by the salesforce while working closely with the company, its leadership team and relevant departments to recognise opportunities and solutions.- Expand new business opportunities in existing and new client accounts to ensure meeting or exceeding assigned quarter/annual sales objectives.- Prepare and manage proposals and tenders for ultra-luxury properties sales.- Consult on sales and recruitment opportunities and provide insights and recommendations to team leaders. - Assess and recruit experienced real estate agents and assign them to suitable team that can enhance their optimal performance.

Singapore, Singapore

DIGITAL MARKETING- Recruit, develop & manage a highly competent marketing team consisting of graphic designers, multimedia specialists, videographers, voice-over talent, content creators & social media marketing talents to support the development & execution of the marketing strategy on all suitable channels.- Develop, implement & measure integrated strategic marketing plans to enhance ERA’s brand identity; broaden awareness of its offerings, & increase the visibility of its solutions to targeted customers (B2C) & real estate agents (B2B) locally & regionally among ERA Asia Pacific franchise network.- Identify challenges & emerging issues faced by the sales team & organisation while working closely with the leadership team, agents & other departments to recognise opportunities & solutions, & execute strategies to enhance their saleable strength & market positioning.- Identify demands & opportunities then articulate them to the technology development team with the objective to rollout enhanced versions of our in-house mobile app and web-based sales management system, & adoption of new technologies that will deliver on improved agents experience, productivity & performance.- Translate audience insights into applicable pitches & content used to develop unique strategies to build upon agent recruitment goals within the digital media space. This allows our recruitment leaders to effortlessly pitch our unique selling points to their target candidates and increase their recruitment success rate.- Brainstorm visual & copy ideas with the creative team to deliver audience-centric marketing strategies.- Drive continuous evolution of the marketing strategies from conceptualising to orchestrating comprehensive strategies via social media, search engines & other marketing collaterals.- Oversee the day-to-day activities including budgeting, planning & staff development, event management and communications.

Singapore, Singapore

TRAINING- Drive the leadership development curriculum based on a leader-led approach to development and ensure that training courses are designed and delivered in alignment with the company’s culture, values and goals. - Drive business growth for ERA franchise network locally and the Asia Pacific through uniquely developed comprehensive training and sales system tailored to the various regions.- Engage in strategic business narratives and act as a customer advocate, helping stakeholders (franchisees and agents) across the local and regional network view plans, initiatives and circumstances from the customers’ perspective, ensuring we deliver to our customer experience.- Conduct research on customer journey and touch-points, identify customer passion and pain points, share insights and recommendations.Constantly redesigning and optimising training programmes to ensure the peak performance of the existing and new real estate agents in this fast-changing industry.- Planning, budgeting and executing of new and existing training-marketing programmes/campaigns to our network of local agents and member brokers regionally.- Optimise the organisation structure and system to maximise the productivity and performance of interdepartmental and member brokers.- Ensuring all under the ERA Asia Pacific network have access to full resources, training and support.

Singapore, Singapore

Training & Development- Drive the leadership development curriculum based on a leader-led approach to development and ensure that training courses are designed and delivered in alignment with the company’s culture, values and goals. - Drive business growth for ERA franchise network locally and the Asia Pacific through uniquely developed comprehensive training and sales system tailored to the various regions.- Constantly redesigning programmes that focus on retention and development of existing and new real estate agents in a fast-changing industry.- Planning, budgeting and executing of new and existing training-marketing programmes/campaigns to our network of local agents and member brokers regionally.- Optimise the organisation structure and system to maximise the productivity and performance of interdepartmental and member brokers.- Regularly optimise training modules based on the training outcome insights to ensure the agents stay at their peak performance level.- Ensuring all under the ERA Asia Pacific network have access to full resources, training and support.

Singapore, Singapore

- Analyse and develop sales & marketing campaigns/activities and pro-actively identify opportunities in the primary residential market.- Pitch marketing strategies to developers, hence improving their new launches performance and maximising sales during pre and post-launch.- Develop detailed launch marketing proposals for key new developer-clients as well as execute ad-hoc pre-launch campaigns with a high degree of quality keeping developers’ objectives in mind.- To expand new business opportunities in existing and new customer accounts to ensure meeting and/or exceeding assigned quarter/annual sales objectives.- Demonstrate an innovative approach to market challenges, expanding the ability for teams of both new and experienced salespersons to reach target markets.- Manage, guide and train sales teams consisting of 120 salespersons.- Design and deliver sales training programmes and workshops that focus on sales performance in a highly dynamic and competitive industry.- Prepare for and manage high profile proposals and tenders.

Singapore, Singapore

- Collaborate with various departments, the marketing and support functions, sales teams and business partners to ensure the delivery of the corporate goals.- Recruit, train and manage a highly competent sales team consisting of new and experienced agents to support the sales and marketing of new residential projects.- Analyse and develop sales & marketing campaigns/activities and pro-actively identify opportunities in the primary residential market.- Pitch marketing strategies to developers, hence improving their new launches performance and maximising sales during pre and post-launch.- Develop detailed launch marketing proposals for key new developer-clients as well as execute ad-hoc pre-launch campaigns with a high degree of quality keeping developers’ objectives in mind.- To expand new business opportunities in existing and new customer accounts to ensure meeting and/or exceeding assigned quarter/annual sales objectives.- Prepare and manage proposals and tenders for ultra-luxury properties and institutional sales.- Demonstrate an innovative approach to market challenges, expanding the ability for teams of both new and experienced salespersons to reach target markets.- Design and deliver sales training programmes and workshops that focus on sales performance in a highly dynamic and competitive industry.- To grow, manage and train a highly competent sales force to support the sales function of the company.

Singapore, Singapore

- Analyse and develop sales & marketing campaigns/activities and pro-actively identify opportunities in the primary and secondary residential market.- To expand new business opportunities in existing and new customer accounts to ensure meeting and/or exceeding assigned quarter/annual sales objectives.- Demonstrate an innovative approach to market challenges, expanding the ability for teams of both new and experienced salespersons to reach target markets.- Design and deliver sales training programmes and workshops that focus on sales performance in a highly dynamic and competitive industry.- Prepare for and manage high profile proposals and tenders.

Singapore, Singapore

- Work closely with sales managers and teams to meet quarter/annual sales objectives.- Design and deliver sales training programmes and workshops that focus on sales performance in a highly dynamic and competitive industry.- Teams with internal and external resources and leads the cross-functional sales & service team to provide the best customer solutions. - Focuses on delivering a positive customer experience according to the ERA International standards.- Manage high-trusted relationships with the sales team and develop a thorough understanding of their challenges.

Singapore, Singapore

- Work closely with marketing staffs to meet quarter/annual sales objectives.- Identifies cost-effective and practical alternatives for the customer by bundling products/service solutions to maximise ERA opportunity while meeting customer’s needs.- Focuses on delivering a positive customer experience according to the ERA International standards.- Implement a solution-selling strategy that fully leverages the business alliance network.- Coaching and developing team members.

Singapore, Singapore

- Formulate a personal sales plan that incorporates initiatives for identifying and gaining new leads.- Conversion of qualified leads into customers, develop and expand existing accounts- Build a strong client relationship to ensure a positive customer experience according to the ERA International standards.- To conduct roadshows and other sales activities to promote the sale of local and international properties within the local market.- To promote new projects and ensure optimum interest at show flats.

Singapore, Singapore

- Formulate and execute on-air promotional campaigns to drive ratings and viewership for the various channels, which involves all areas of promo production such as conceptualisation, scripting, and supervising production and post-production.- Writing creative briefs, supervising call for pitches and evaluating project proposals.- Working closely with the Production Team on local production strategy and budget planning.

Singapore, Singapore

- Conceptualise and produced new entertainment programmes for the channels together with the production team. - Working closely with internal and external production team.- Plan for production budget and schedule for every project.

Singapore, Singapore

- Implementation of all Promotions and Special Events and Direct Marketing Programmes.- Communicate with internal team and external vendors for setup and implementation of advertising, marketing, special events, entertainment etc.- Maintain special events and direct marketing reports.

Master Of Business Administration - Mba, Business Administration And Management, General

Wsq Advanced Certification In Training & Assessment, Training

This certification is awarded under Singapore Workforce Development Agency

Diploma, Engineering