Plan and execute effective marketing campaigns specific to each family show, concert, or sporting event to maximize attendance and ticket revenue. This includes but is not limited to media planning-negotiating-buying, promotion design and implementation, publicity, database marketing, social media strategy, trade media allocation, digital marketing, campaign budgeting and settlement preparation.

Created a non-profit designed to serve active, civic-minded professionals who have a clear vision of State College's future as a great place to live, work, play and shop. Lead the board of directors, as well as managed six committees.

Managed external communications plans for Kish Bancorp, Inc. Responsibilities included advertising planning, placement and design; digital strategies; public relations; creation and distribution of all quarterly financial statements; and website content management.

Second hire for The Ritz-Carlton, Denver pre-opening office. Operated directly under the Director of Sales & Marketing and Director of Public Relations. Wrote and pitched to local, national and international media; tracked media coverage and calculated ad dollars. Managed the hotel website, created a group-sales reservation system, provided creative direction for pre-opening collateral and prepared sales presentation.