Brand strategist with four years experience in developing and managing marketing projects from conception to completion, executive on-ground activities and after campaign analysis.Experienced on plan debriefing and increase in business partner relations. Adapt in monitoring and reporting marketing objectives, to maintain internal communications within the company.
Eastern Decorator Group
View- Website:
- easterndecorator.com
- Employees:
- 136
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Brand ExecutiveEastern Decorator Group Jun 2018 - PresentSouthgate Commercial CenterBrand Planning- Assist in Brand Structure- Market Survey and Research- Counter Layout/Schematic Plan- Inventory Stock ManagementMarketing Strategy- Online and Offline Marketing- Yearly Campaign Planning and Execution- Monthly Thematic and Product Focus- Tactical Promotion Sales StrategizingBrand Partnership- Support and Response on Sales Execution- Active Sales Initiative- Support on Stock Planning- Support on Retail Online Platform ListingBrand Health Analysis- Retail Sales Review- Internal Sales Analysis- Competitor AnalysisCampaign Planning & Execution- Campaign conceptualizing and Ideation- Advertising and Promotional Planning- Budget Planning and Control- Retailer Pitch- Campaign Performance AnalysisE-Commerce - Retailer- Merchandise Listing- Promotional Proposal- Inventory Management- Stock Delivery Arrangement -
Senior Marketing ExecutiveThe Red Tag Sdn. Bhd. Jan 2018 - May 2018Kota DamansaraIdea and Concept- Event Idea and Conceptual- Strategic Content EngagementEvent Planning - Event Proposal and Plan- Program and Activities Preparation- Event Crew SupportEvent Execution- Coordinate with Exhibitor Pre and Post Event- Event Setup and Preparation- Manpower Arrangement- Agenda Flow Planning- Budget Planning and Control
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Junior Marketing ExecutiveThe Red Tag Sdn. Bhd. Apr 2016 - Dec 2017Kota DamansaraReport Database - Generate and Analysis Data- Event Database Report Study- Manage Client Social Media PlatformRelationship Management- Approach on Potential Clients- Expand and Build on Network- Public Speaking in Roadshow
Ka Wei L Skills
Ka Wei L Education Details
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Marketing/Marketing Management, General
Frequently Asked Questions about Ka Wei L
What company does Ka Wei L work for?
Ka Wei L works for Eastern Decorator Group
What is Ka Wei L's role at the current company?
Ka Wei L's current role is Brand Executive.
What schools did Ka Wei L attend?
Ka Wei L attended Tunku Abdul Rahman University College.
What skills is Ka Wei L known for?
Ka Wei L has skills like Marketing, Marketing Strategy, Social Media, Management, Microsoft Office, Microsoft Excel.
Who are Ka Wei L's colleagues?
Ka Wei L's colleagues are Ahmad Tanzil Mohd Yahi, Navin Raj, Iqa Rozahan, Lam See Keh, Ivy Leong, Kok Wai G., Jasmine Foo Meimae.
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