- Develop integrated media strategies for traditional and digital campaigns to effectively reach target audiences and enhance market performance.- Manage 80+ social media channels, handling content posting, creation, graphic design, events, paid ads, and sponsored graphics.- Proficient in managing and leveraging a variety of social media platforms including Facebook, Instagram, X, LinkedIn, YouTube, Pinterest, and TikTok. - Create visually stunning graphics and content using Canva and Adobe Suite, tailored for various social media platforms to boost brand aesthetics and engagement.- Lead media team in social media design, reporting, optimization, and analysis across budgets, plans, and client presentations.- Consult with clients, providing strategic guidance on media goals, campaign planning, recommendations, and performance metrics.- Create, schedule, and publish diverse content, including graphics, copy, videos, and images, on multiple social media platforms.- Monitor and respond to comments, messages, and replies across various social platforms promptly.- Analyze social media analytics to optimize efforts based on performance metrics and insights.- Develop cross-platform social media marketing strategies tailored to individual channels, demonstrating tangible ROI.- Stay current with technology platforms, trends in social media, and design tools and applications.- Collaborate with teams to ensure brand consistency across all marketing channels.- Work with consumer insights, media teams, and agency partners to define, measure, and track campaign objectives and brand growth strategy performance.

- Screen live sporting events to create dynamic video highlights and write engaging anchor/reporter scripts with detailed shot lists for use by NBC affiliates nationwide.- Efficiently cover multiple game assignments in a fast-paced, deadline-driven environment, ensuring timely and high-quality content delivery.

- Produce content for Knights' series for in-game video board and TV broadcasts.- Assisted multiple LIVE TV broadcasts to local TV and MILB networks.- Shoot, edit and produce daily videos published on charlotteknights.com and Knights social media platforms.- Cover home games, practices, community events and other media availability.

- Produce content for Knights' series for in-game video board and TV broadcasts.- Assisted multiple LIVE TV broadcasts to local TV and MILB networks.- Shoot, edit and produce daily videos published on charlotteknights.com and Knights social media platforms.- Cover home games, practices, community events and other media availability.

-Primary contact for Women's Soccer, Softball and Men's & Women's Cross Country/Track&Field-Write game recaps and previews, analysis, and features on team and athletes-Conduct interviews with coach (post-game and recap)-Score game with Stat Crew-Maintain athletic website-Advanced level of familiarItaly with Adobe Suite -Back-up Stat Book Scorekeeper for Football

I work under the Video Coordinator, assisting them in broadcasting D1 sporting events at Coastal Carolina University. Duties included:• Color commentator for 1st round of NCAA Men’s Soccer Tournament on ESPN3• Color commentator for Big South Tournament Volleyball matches on the Big South Network• Preseason Video Interviews with teams• Edit Video on Final Cut Pro• Update stats on broadcast during games• Camera Operator • Game Broadcasting Director• Replay Technician • Edit Video of sports teams for end of year banquet

-Assigned writer leading coverage for Coastal Women's Softball -Write game recaps and previews, analysis, and features on this team and athletes-Conduct interviews with Coastal Carolina University athletes and coaches for feature stories

• Inventory placement on store floor• Prepared updated inventory• Created PowerPoint presentations for clients • Designed house portfolios • Ordered furniture for CEO’s clients • Assist CEO in house deliveries