Kaci Schack Email and Phone Number
Kaci Schack work email
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Kaci Schack personal email
Kaci Schack phone numbers
Global-minded senior marketing professional with 12 years of B2B and B2C marketing experience in:• Global account and campaign management• Website and mobile app optimization• SEO• Localization and translation management• UX/UI• Email marketing and automation• Customer acquisition and retention• Social media (Facebook, Instagram, LinkedIn, Twitter, etc.) and community management• Traditional advertising (radio, TV, print, OOH, etc.) and media planning/buying• Digital advertising• Marketing and advertising strategy• Budgeting• Content strategy, development and management through HTML/CMS• Influencer marketing• Internal and external communications• Event marketing and trade show management• Collateral production• Project management and product management using JIRA, Asana and Basecamp• Analytics and reporting through Adobe Analytics and Google Analytics• Management of people• Working with and reporting to C-level executivesNative/fluent in EnglishA2 level in German
Lido Labs
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Director Of Marketing OperationsLido Labs Jun 2021 - PresentDallas, Texas, Us
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Director, Global Marketing And EcommerceCopart Aug 2019 - Jun 2021Dallas, Tx, Us• Led digital marketing initiatives, including launch of new multilingual eCommerce websites, mobile app updates and multichannel marketing campaigns, for Copart’s domestic and global brands (including the UK, Ireland, Germany, Spain, Finland and Canada)• Developed and executed paid and owned digital marketing campaigns consisting of paid search, content and SEO, social media, display advertising, website marketing, and emails• Designed and supported website A/B testing initiatives through Google Optimize, with recent content tests resulting in $275K estimated annual revenue lifts for the company• Oversaw annual marketing budget of $1.2M for advertising, communications and eCommerce• Built dashboards in Adobe Analytics, Google Analytics and Tableau, and prepare weekly executive ROI/ROAS reports• Led marketing-side launch of member fee program changes, including UAT for UI changes and creation and deployment of member communications• Worked with UX/UI team to redesign membership program and registration form; worked with IT to implement new form and coordinated website, email and app content updates; increased membership revenue by $10M in first 10 months since launch• Owned end-to-end development, marketing strategy and advertising for CashForCars.de; reduced cost per purchased car by 73% YoY through SEM, SEO and external advertising strategies• Led membership renewal campaign resulting in 85% annual renewal rate to drive $3M in revenue• Co-produced company’s first text message (SMS) program through Salesforce Marketing Cloud• Started company’s highly successful influencer marketing program• Was promoted from Advertising Manager to Senior Marketing Manager in 2017; was promoted to Director of Marketing in 2019 -
Senior Marketing ManagerCopart Mar 2017 - Aug 2019Dallas, Tx, Us
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Advertising And Marketing ManagerCopart Feb 2016 - Mar 2017Dallas, Tx, Us
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Director Of MarketingHunsicker Senior Living Services Jan 2015 - Feb 2016• Wrote proposals for clients and prospects• Planned and executed in-person training sessions for senior living sales and marketing teams• Planned and executed consumer education seminars for seniors and their families on topics of senior living, home ownership and real estate• Updated CRM to ensure successful follow-up of lead base• Created and managed senior living-focused websites, content marketing campaigns, email marketing automation, blogs and social media accounts across multiple company divisions• Managed and mentored marketing coordinator and graphic designer• Created and hosted senior living sales training webinars and presentations
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Online Marketing ManagerCopart Dec 2012 - Dec 2014Dallas, Tx, Us• Created and managed landing pages, banner ads, press releases, news articles, emails, video and radio scripts, brochures and sales flyers• Transitioned the company to a new website via extensive content creation and user testing• Developed and implemented end-of-year premier membership campaigns, which drove 8,000 new premier members and more than $1.5M in incremental revenue• Optimized member onboarding content to contribute to nearly $100K in incremental revenue
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Marketing CoordinatorThe National Math And Science Initiative Jun 2011 - Dec 2012Houston, Texas, Us• Wrote and edited copy for blog, press releases, website pages, newsletters, brochures, postcards, flyers and more• Managed graphic designer, intern and web support staff in various marketing projects, including collateral creation, lead generation and website development• Created and implemented first annual Teacher of the Year program• Represented organization at trade shows, conferences and workshops• Increased Facebook and Twitter presence by 115 and 119 percent year over year -
Marketing Campaign ManagerRedprairie Mar 2011 - May 2011Scottsdale, Arizona, Us• Wrote and edited copy for promotional emails featuring on-demand WMS software• Created and set stylistic direction for WMS email campaigns• Ensured that campaign messages were on brand and consistent through all mediums -
Marketing Events InternRedprairie Jan 2011 - May 2011Scottsdale, Arizona, Us• Wrote and edited copy for direct mail piece, promotional emails and conference program• Coordinated RedShift:2011, an annual user conference of more than 700 attendees• Managed updates of RedShift website throughout pre-conference promotional period• Administered registration and housing lists
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Marketing AssistantLaw Offices Of Mark E. Biernath, P.C. Jan 2011 - Apr 2011• Represented law firm at multiple resource fairs, conferences and trade shows to cultivate relationships with potential and existing clients• Assisted attorney during presentations on special needs trusts and estate planning
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Resource Development InternThe International Rescue Committee (Atlanta) Aug 2010 - Dec 2010New York, Ny, Us• Secured donations from local businesses and corporations for annual fundraising event• Assisted with advertising, program and auction catalog development, ticket sales, donor receipts and recognition and the management of volunteers for annual fundraising event• Managed donor relationships and donations using CRM software DonorDirect• Developed the copy and design for brochures and year-end appeal• Updated social media content, wrote monthly newsletter articles and created promotional videos
Kaci Schack Skills
Kaci Schack Education Details
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The University Of GeorgiaNon-Profit/Public/Organizational Management -
University Of ArkansasGeneral
Frequently Asked Questions about Kaci Schack
What company does Kaci Schack work for?
Kaci Schack works for Lido Labs
What is Kaci Schack's role at the current company?
Kaci Schack's current role is Senior Global Marketing Professional | Campaigns, Branding, Social, Digital & Content | Localization & UX/UI.
What is Kaci Schack's email address?
Kaci Schack's email address is ka****@****art.com
What is Kaci Schack's direct phone number?
Kaci Schack's direct phone number is +197239*****
What schools did Kaci Schack attend?
Kaci Schack attended The University Of Georgia, University Of Arkansas.
What are some of Kaci Schack's interests?
Kaci Schack has interest in Social Services, Writing, Website Development, Entrepreneurship, Environment, New Technologies, Human Rights, Animal Welfare, Health.
What skills is Kaci Schack known for?
Kaci Schack has skills like Social Media Marketing, Copywriting, Digital Marketing, Newsletters, Marketing, Social Media, Facebook, Press Releases, Blogging, Email Marketing, Event Planning, Strategic Planning.
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